Analisis faktor-faktor sebagai sumber ekuitas merek berbasis konsumen pada merek otomotif mobil honda dengan pengujian model menggunakan structural equation model

Febry, Raharja (2014) Analisis faktor-faktor sebagai sumber ekuitas merek berbasis konsumen pada merek otomotif mobil honda dengan pengujian model menggunakan structural equation model. Bachelor thesis, Universitas Pelita Harapan.

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Item Type: Thesis (Bachelor)
Creators:
CreatorsNIMEmail
Febry, RaharjaUNSPECIFIEDUNSPECIFIED
Additional Information: SK 11-05 RAH a
Subjects: H Social Sciences > HD Industries. Land use. Labor > HD28 Management. Industrial Management
Divisions: University Subject > Current > Faculty/School - UPH Karawaci > Business School > Management
Current > Faculty/School - UPH Karawaci > Business School > Management
Depositing User: Christine Natalia Nababan
Date Deposited: 28 Apr 2021 05:44
Last Modified: 28 Apr 2021 05:44
URI: http://repository.uph.edu/id/eprint/34685

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