Fenomena pengalaman perempuan dalam menggunakan feminist mobile dating app: Bumble

Haryadi, Ryan (2021) Fenomena pengalaman perempuan dalam menggunakan feminist mobile dating app: Bumble. Masters thesis, Universitas Pelita Harapan.

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Abstract

Mobile dating app: Bumble telah dikenal sebagai ‘Tinder versi feminis’ karena memungkinkan perempuan untuk mengontrol penuh aktivitas percakapan mereka, dan dipandang sebagai lanskap teknologi baru, dimana perempuan dapat menginisiasikan percakapan, mengeksplorasi relasional yang beragam hingga hasrat seksual. Penelitian ini menggunakan pendekatan kualitatif dengan wawancara tidak terstruktur terhadap 43 informan pengguna perempuan Jabodetabek, untuk menjawab pengalaman-pengalaman apa saja yang mereka temui selama menggunakan Bumble. Fitur Bumble yang terkesan memberdayakan perempuan ini membuat perempuan dapat bernegosiasi dan berpartisipasi dalam menciptakan sebuah hubungan impian, meskipun dianggap melawan norma gender tradisional yang melekat di masyarakat, dimulai dari hubungan yang paling banyak dan paling mudah ditemukan seperti hubungan pertemanan, hingga hubungan yang membutuhkan usaha lebih untuk menemukannya, seperti pacar atau suami, serta kejadian-kejadian lain yang mereka alami selama menggunakan mobile dating app: Bumble, dari yang menyenangkan, hingga meninggalkan kekecewaan. / Mobile dating app: Bumble has been known as the 'feminist version of Tinder' because it allows women to have complete control over their conversation activities, and is seen as a new technological landscape, where women can initiate conversations, explore relationships ranging from sexual desires. This study uses a qualitative approach with unstructured interviews with 43 female Jabodetabek informants, to answer what experiences they encountered while using Bumble. Bumble's feature that seems to empower women allows women to negotiate and participate in creating a dream relationship, even though it is considered to be against traditional gender norms inherent in society, starting from the most abundant and easy-to-find relationships such as friendships, to relationships that require more effort to find them, like boyfriends or husbands, as well as other events that they experienced while using the mobile dating app: Bumble, from the fun, to the disappointment.

Item Type: Thesis (Masters)
Creators:
CreatorsNIMEmail
Haryadi, RyanNIM01689190005haryadi_ryan@yahoo.com
Contributors:
ContributionContributorsNIDN/NIDKEmail
Thesis advisorSimangunsong, Benedictus A.NIDN0316047501benedictus.simangunsong@uph.edu
Uncontrolled Keywords: mobile dating app ; Bumble ; feminisme ; perempuan
Subjects: H Social Sciences > HM Sociology > HM 1201-1216 Communication
Divisions: University Subject > Current > Faculty/School - UPH Karawaci > Faculty of Social and Political Science > Master of Communication Science
Current > Faculty/School - UPH Karawaci > Faculty of Social and Political Science > Master of Communication Science
Depositing User: Users 4150 not found.
Date Deposited: 11 Aug 2021 11:43
Last Modified: 03 Mar 2022 22:45
URI: http://repository.uph.edu/id/eprint/41501

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