Pengaruh pengungkapan corporate social responsibility terhadap respon Investor = The effect of corporate social responsibility disclosure on investor response (empire study on manufacturing companies listed on idx 2018-2020)

Valentina, Febria (2022) Pengaruh pengungkapan corporate social responsibility terhadap respon Investor = The effect of corporate social responsibility disclosure on investor response (empire study on manufacturing companies listed on idx 2018-2020). Bachelor thesis, Universitas Pelita Harapan.

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Abstract

Penelitian ini membahas terkait pengaruh dari pengungkapan Corporate Social Responsibility (CSR) yang dilakukan oleh perusahaan terhadap respon investor, dengan rasio return on equity, debt to equity ratio serta firm size sebagai variabel kontrol. Dimana pengungkapan CSR digunakan dalam penelitian menggunakan indeks CSRI. Respon investor menggunakan Cummulative Abnormal Return (CAR). Penelitian ini menggunakan seluruh perusahaan manufaktur yang mengungkapkan CSR dalam laporana tahunan (annual report) atau laporan keberlanjutan (sustainability report) yang listing di BEI selama periode 2018 hingga 2020 dan data didapat dari website resmi Bursa Efek Indonesia (BEI) dan yahoo finance. Terdapat 178 sampel akhir yang didapatkan dalam penelitian selama periode 2018-2020. Hasil yang diperoleh yaitu bahwa CSR memiliki pengaruh secara positif dan signifikan. Dengan begitu hipotesis yang dibuat oleh peneliti yaitu H1 diterima. / This study discusses the effect of Corporate Social Responsibility (CSR) disclosures made by companies on investor responses, with the ratio of return on equity, debt to equity ratio and firm size as control variables. Where CSR disclosure is used in research using the CSRI index. Investor response uses Cummulative Abnormal Return (CAR). This study uses all manufacturing companies that disclose CSR in annual reports or sustainability reports listed on the IDX during the period 2018 to 2020 and data obtained from the official website of the Indonesia Stock Exchange (IDX) and yahoo finance. There were 178 final samples obtained in the study during the 2018-2020 period. The results obtained are that CSR has a positive and significant influence. This the hypothesis made by the researcher, namely H1 is accepted.

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