Perancangan website e-commerce penjualan daging ayam dan telur ayam pada CV. Jadi Jaya

Felix, Felix (2021) Perancangan website e-commerce penjualan daging ayam dan telur ayam pada CV. Jadi Jaya. Bachelor thesis, Universitas Pelita Harapan.

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Abstract

CV. Jadi Jaya merupakan salah satu perusahaan yang bergerak di bidang peternakan yang berfokus pada peternakan ayam petelur dengan memelihara sekitar 10 ribu ekor ayam. Pada praktiknya, perusahaan menghadapi beberapa permasalahan dalam menjalankan proses bisnisnya. Di sisi pelanggan, pada proses pemesanan atau pembelian daging dan telur ayam masih tidak efektif dan efisien dikarenakan pelanggan harus mendatangi perusahaan terlebih dahulu. Di sisi perusahaan, proses berjalan yang digunakan saat ini tentunya sangat kurang maksimal dalam menunjang bisnis perusahaan dikarenakan jangkauan pasar yang sangat sempit dikarenakan hanya memanfaatkan media cetak ataupun informasi masyarakat dalam proses promosi. Sesuai dengan permasalahan perusahaan, maka perlu dibangun sebuah website E-Commerce sebagai solusi yang tepat bagi perusahaan. Tujuan dari penelitian ini adalah merancang dan membangun sebuah website E-Commerce agar dapat menyelesaikan permasalahan-permasalahan yang dihadapi oleh CV. Jadi Jaya. Hasil penelitian menunjukkan bahwa sisstem yang dibangun mampu menyelesaikan permasalahan perusahaan terkait sistem berjalan yang kurang efektif dan efisien dikarenakan melalui penelitian ini berhasil dibangunnya sebuah website E-Commerce penjualan daging dan telur ayam dengan fitur-fitur yang cukup lengkap baik bagi pelanggan ataupun perusahaan/CV. Jadi Jaya is one of the companies engaged in animal husbandry that focuses on laying hens by raising about 10 thousand chickens. In practice, the company faces several problems in carrying out its business processes. On the customer side, the process of ordering or purchasing chicken meat and eggs is still not effective and efficient because the customer has to go to the company first. On the company side, the current running process is certainly not optimal in supporting the company's business because the market reach is very narrow because it only uses print media or public information in the promotion process. In accordance with the company's problems, it is necessary to build an E-Commerce website as the right solution for the company. The purpose of this research is to design and build an E-Commerce website in order to solve the problems faced by CV. Jadi Jaya. The results showed that the system built was able to solve the company's problems related to the running system that was less effective and efficient because through this research an E-Commerce website selling chicken meat and eggs was successfully built with features that were quite complete for both customers and companies.

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