Komunikasi interpersonal perempuan dalam membangun hubungan pada aplikasi Bumble = Women’s interpersonal communication in building relationship on Bumble apps

Azzania, Nimitayuki Ariza Kayla (2024) Komunikasi interpersonal perempuan dalam membangun hubungan pada aplikasi Bumble = Women’s interpersonal communication in building relationship on Bumble apps. Bachelor thesis, Universitas Pelita Harapan.

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Abstract

Penelitian ini mengkaji komunikasi interpersonal perempuan dalam membangun hubungan romansa di aplikasi Bumble menggunakan pendekatan kualitatif fenomenologi. Data diperoleh melalui wawancara mendalam dan observasi terhadap empat informan perempuan yang pernah menjalin hubungan romansa di Bumble. Teori komunikasi interpersonal dan teori penetrasi sosial digunakan untuk menganalisis proses self-disclosure dalam kencan daring. Temuan menunjukkan bahwa fitur first move yang mewajibkan perempuan memulai percakapan pertama memberikan mereka kontrol awal dalam komunikasi. Namun, budaya patriarki di Indonesia mempengaruhi perempuan dalam menjalani peran inisiator ini, sehingga komunikasi cenderung terbatas pada perkenalan singkat. Hambatan budaya dan ekspektasi gender menghalangi proses komunikasi untuk berkembang menjadi hubungan romansa yang lebih dalam. Kesimpulannya, meskipun Bumble memberikan wadah untuk perkenalan, fitur tersebut belum mampu mendukung perkembangan hubungan romansa yang signifikan. Penggunaan Bumble oleh perempuan lebih sering terbatas pada pengenalan awal daripada membangun hubungan jangka panjang. Penelitian lanjutan diharapkan memperluas ruang lingkup untuk memahami lebih dalam fenomena penggunaan aplikasi kencan Bumble di Indonesia, khususnya dalam konteks interaksi gender dan budaya. / This study examines women's interpersonal communication in building romantic relationships on the Bumble app using a qualitative phenomenological approach. Data were obtained through in-depth interviews and observations of four female informants who have experienced romantic relationships on Bumble. Interpersonal communication theory and social penetration theory were employed to analyze the self-disclosure process in online dating. Findings indicate that the first move feature, which requires women to initiate the first conversation, provides them with initial control in communication. However, patriarchal culture in Indonesia influences women's ability to assume this initiating role, resulting in communication often being limited to brief introductions. Cultural barriers and gender expectations hinder the communication process from developing into deeper romantic relationships. In conclusion, although Bumble offers a platform for initial introductions, this feature has not yet supported the development of significant romantic relationships. Women's use of Bumble is often restricted to initial interactions rather than building long-term relationships. Future research is recommended to expand the scope to gain deeper insights into the phenomenon of Bumble dating app usage in Indonesia, particularly in the context of gender interactions and culture.

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