Perancangan motor listrik untuk masyarakat Jakarta = Motorcycle design for the citizen of Jakarta

Choesin, Mohamad Bariandra (2015) Perancangan motor listrik untuk masyarakat Jakarta = Motorcycle design for the citizen of Jakarta. Bachelor thesis, Universitas Pelita Harapan.

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Abstract

There are about 80.000.000 motorcycles registered in Indonesia, 11.000.000 of them are in Jakarta. This high number of internal combustion vehicle, especially motorcycles, causing a high number of air pollution in Jakarta. With this air pollution urgency it is necesarry to limit the use of motorcycle in Jakarta, but the problem is much deeper. Looking at how the city of Jakarta infrastructure was built its safe to say that motorcycle is the ideal vehicle to support the citizen of Jakarta, therefore the attempt to bring down the air pollution number in Jakarta by limiting the use of internal combustion engine motorcycle is not that easy. In the other side, electric motorcycle that supposed to be the “green” alternative for gas powered motorcycle have not met any succes due to the lack of acceptance from majority of the people in Jakarta. Electric motorcycle offers the same mobility as gas powered motorcycle without producing any air pollutant. The lack of acceptance that electric motorcycle get these days is caused by the bad image that they made during the introduction to the people. It is mostly regarding to the poorly executed design and a lack of mechanical performance. With this problem it is necessary to make a different approach to introduce electric motorcycle to the people of Jakarta. This project used a diagram of technology adoption life cycle by Geoffrey A. Moore from his book that titled Crossing the Chasm and decided to chose the early adopter group as the market goal. In Jakarta this group is considered as the trend leader and trend setter. This project output is an electric motorycle design concept that adopted a neo-retro design style that has a modern features such as an mobile smart phone application intergration and touch screen head up display. This concept is set to begin and introduce the people of Jakarta to the use of electric motorcycle

Item Type: Thesis (Bachelor)
Creators:
CreatorsNIMEmail
Choesin, Mohamad BariandraUNSPECIFIEDUNSPECIFIED
Contributors:
ContributionContributorsNIDN/NIDKEmail
Thesis advisorFerdinand, RioUNSPECIFIEDUNSPECIFIED
Thesis advisorLimahelu, Michael ChristoffelUNSPECIFIEDUNSPECIFIED
Additional Information: SK 25-11 CHO p
Subjects: N Fine Arts > NK Decorative arts Applied arts Decoration and ornament
Divisions: University Subject > Current > Faculty/School - UPH Karawaci > School of Design > Product Design
Current > Faculty/School - UPH Karawaci > School of Design > Product Design
Depositing User: Ms Monica Putri Damayanti
Date Deposited: 04 Oct 2018 06:54
Last Modified: 18 Aug 2021 08:46
URI: http://repository.uph.edu/id/eprint/863

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