Perancangan desain Konsep pada novel (studi kasus: fahrenheit 451)

Herman, Joshua (2020) Perancangan desain Konsep pada novel (studi kasus: fahrenheit 451). Bachelor thesis, Universitas Pelita Harapan.

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Abstract

Teknologi telah menjadi bagian penting dari kehidupan masyarakat Indonesia. Ada dampak buruk yang muncul, salah satunya ketergantungan. Situasi sekarang ini mirip dengan situasi yang digambarkan pada novel Fahrenheit 451, karangan Ray Bradbury. Novel ini memiliki pesan moral yang baik, Bila manusia hidup secara hedonis dan terlalu bergantung pada teknologi hidup akan terasa kosong. Namun novel ini belum pernah diadaptasi menjadi sebuah film animasi. Hal ini sangat disayangkan karena film animasi dapat menjangkau anak-anak dan remaja. Novel ini pernah diadaptasi menjadi film layar lebar sebanyak 2 kali. Namun desain konsep dari kedua adaptasi film tersebut kurang dapat menggambarkan cerita dan masyarakat di dalam cerita. Ada dua style yang tidak digunakan oleh desain konsep kedua film tersebut, yaitu style Googie dan Populuxe. Kedua style ini menggambarkan semangat zaman serta keadaan masyarakat Amerika Serikat pada Tahun 50an. Desain konsep yang telah diciptakan oleh penulis telah menggunakan kedua style penting tadi. Desain konsep yang dihasilkan memiliki kesan kuno namun futuristik. Desain konsep ini juga menarik bagi anak-anak, remaja, dan bahkan orang dewasa. Desain konsep ini diharapkan juga dapat menjadi awal untuk sebuah adaptasi animasi yang dapat menjangkau mereka./ Technology is now an essential part of people's life. With all the advancements in technology, people are becoming too dependent on it. The state of our society today resembles that of Fahrenheit 451, a science fiction novel by Ray Bradbury. According to this novel, a hedonistic lifestyle leads to a less fulfilled life. This novel has never been adapted into an animated film. It would be very beneficial if it were. Animated films are capable of reaching a certain demographic that the novel or a live-action adaptation couldn't, such as kids and teenagers. This novel had been adapted into a live-action film twice. The concept designs used in both adaptations struggle to portray the story and the state of the society within the story. Two important concepts are missing from both films. It's the concept of Populuxe and the Googie architectural style. Both concepts play an important role in describing the zeitgeist and the state of American society in the 50s. Both of those concepts are taken as inspiration in this concept design. These designs look futuristic yet unmistakably 50s. The designs are appealing to children, teenagers, and also adults. This concept design would provide a faithful and accurate design for an animated adaptation.

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