Athira, Naura Sekar (2020) Analisis pengaruh perilaku, norma subjektif, kontrol perilaku dan kepribadian proaktif terhadap intensi berwirausaha mahasiswa program studi manajemen Universitas Pelita Harapan Karawaci = The influence of behavior, subjective norm, perceived behavior control, and proactive personality towards the entrepreneurial intention of management students in Pelita Harapan university Karawaci. Bachelor thesis, Universitas Pelita Harapan.
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Abstract
Penelitian ini menggunakan theory planned behavior yang terdiri dari perilaku,
norma subjektif, dan kontrol perilaku, serta teori kepribadian proaktif untuk
mengetahui intensi berwirausaha di Universitas Pelita Harapan Karawaci
khususnya mahasiswa program studi manajemen. Teknik pengambilan sampel pada
penelitian ini menggunakan teknik simple random sampling dimana responden
merupakan mahasiswa program studi Manajemen Universitas Pelita Harapan
Karawaci angkatan 2016 sampai 2020. Sampel dalam penelitian ini berjumlah 170
responden dengan metode pengumpulan data berupa kuesioner elektronik. Data
diolah dengan menggunakan analisis validitas, reliabilitas, dan analisis statistik.
Adapun, pengolahan data menggunakan software SmartPLS 3.0. Hasil penelitian
menunjukkan bahwa variabel perilaku dan kepribadian proaktif mempunyai
pengaruh terhadap intensi berwirausaha, sedangkan variabel norma subjektif dan
kontrol perilaku tidak memiliki pengaruh terhadap intensi berwirausaha./This study using Theory Planned of Behavior that consist of behavior, subjective
norm, perceived control, and proactive personality theory to understand the
relationship with entrepreneurship intention of management students in Pelita
Harapan University Karawaci class of 2016 until 2020. This study is using simple
random sampling. We distributed electronic questionaries to 170 respondents of
management students in Pelita Harapan University Karawaci. Data is processed
using validity analysis, reliability, and statistical analysis. The data processed
through SmartPLS 3.0 software. The results showed that proactive behavior and
behavior variables have an influence on entrepreneurial intentions, while subjective
norm and perceived behavior control variable have no influence on entrepreneurial
intentions.
Item Type: | Thesis (Bachelor) |
---|---|
Creators: | Creators NIM Email ORCID Athira, Naura Sekar NIM01011170393 naura220699@gmail.com UNSPECIFIED |
Contributors: | Contribution Contributors NIDN/NIDK Email Thesis advisor Barry, Rinto NIDN0310097202 rinto.barry@uph.edu |
Uncontrolled Keywords: | perilaku; norma subjektif; kontrol perilaku; kepribadian proaktif; intensi berwirausaha |
Subjects: | H Social Sciences > HD Industries. Land use. Labor > HD28 Management. Industrial Management |
Divisions: | University Subject > Current > Faculty/School - UPH Karawaci > Business School > Management Current > Faculty/School - UPH Karawaci > Business School > Management |
Depositing User: | Users 14407 not found. |
Date Deposited: | 17 Feb 2021 03:40 |
Last Modified: | 17 Feb 2021 03:40 |
URI: | http://repository.uph.edu/id/eprint/19611 |