Gunawan, Lucky (2003) Usulan penerapan kegiatan operasional logistik dengan metode distribution resource planning. Masters thesis, Universitas Pelita Harapan.
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Abstract
Bisnis ritel merupakan salah satu bisnis yang mampu menggerakkan roda
ekonomi. Persaingan yang ketat di bisnis ritel membuat peritel meningkatkan kualitas
produk yang ditawarkan serta pelayanan pada konsumen. Hal ini disadari oleh PT
Acehardware Indonesia yang bergerak di bidang ritel perkakas. Sistem logistik di PT.
Acehardware Indonesia merupakan kunci pokok keberhasilan untuk penyediaan
produk-produk bagi konsumen pada gerai yang dibuka. Pembukaan gerai dilakukan di
sejumlah kota besar seperti Bandung (istana plaza), Galaxi (mall galaxy), Margorejo
serta rencana pembukaan di kota Bali dan Medan. Untuk menjamin persediaan produk
dan memenuhi kepuasan konsumen diperlukan manajemen logistik yang handal serta
data kebutuhan konsumen yang akurat. Sistem logistik yang dibutuhkan tersebut harus
mampu mencapai kepuasan customer akan produk serta pengaturan kegiatan
operasional didalamnya secara terintegrasi antara warehousing, persediaan dan
distribusi.
Item Type: | Thesis (Masters) |
---|---|
Creators: | Creators NIM Email ORCID Gunawan, Lucky NIM39010007 UNSPECIFIED UNSPECIFIED |
Contributors: | Contribution Contributors NIDN/NIDK Email Thesis advisor Prajogo, Tutuko UNSPECIFIED UNSPECIFIED |
Additional Information: | T 39-01 GUN u |
Subjects: | T Technology > T Technology (General) > T55.4-60.8 Industrial engineering. Management engineering |
Divisions: | University Subject > Historic > Faculty/School > Department of Master of Industrial Engineering Program Historic > Faculty/School > Department of Master of Industrial Engineering Program |
Depositing User: | Phillips Iman Heri Wahyudi |
Date Deposited: | 27 Feb 2021 04:55 |
Last Modified: | 03 Aug 2022 02:10 |
URI: | http://repository.uph.edu/id/eprint/20647 |