Fiona, Felizha (2019) The role of communication towards food and beverage department service quality at junction café medan. Bachelor thesis, Universitas Pelita Harapan.
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Abstract
Lately, competition among service companies is very tight that forces them looking for ways to be one step ahead of their competitors. The purpose of the research is to discuss the relationship between role of communication and
service quality at Junction Café Medan. Communication happens everytime, everywhere, however, and with
anyone. It’s one significant aspects in running a business. Service quality will be good if the employee provides service in accordance with and even exceeds the existing procedures. Communication has an important role in a company, as well as quality of service.
This quantitative descriptive research was conducted on 83 customers of Junction Café Medan through convenience sampling. As the data were collected by valid and reliable questionnaire and collected data were analyzed by IBM
SPSS.The result shows that communication has a role towards service quality. It is known based on the calculation of the coefficient of determination the influence of communication is 56.6% and the remaining 43.4% is influenced by other
variables outside this research. In this research, alternative hypothesis is accepted. It is recommended that Junction Cafe Medan should pay attention towards
the role of communication and make sure that the employee always be more careful in taking orders to avoid mistakes as much as possible.
Item Type: | Thesis (Bachelor) |
---|---|
Creators: | Creators NIM Email ORCID Fiona, Felizha 1501020120 00000015879@student.uph.edu UNSPECIFIED |
Contributors: | Contribution Contributors NIDN/NIDK Email Thesis advisor Putra, Ali syah NIDN0108128102 ali.putra@lecturer.uph.edu |
Uncontrolled Keywords: | Service Company, Productivity, Communication, Service Quality. |
Subjects: | H Social Sciences > HD Industries. Land use. Labor > HD28 Management. Industrial Management |
Divisions: | University Subject > Current > Faculty/School - UPH Medan > Business School > Management Current > Faculty/School - UPH Medan > Business School > Management |
Depositing User: | rony lubis |
Date Deposited: | 28 Jun 2021 08:39 |
Last Modified: | 13 Jan 2022 07:53 |
URI: | http://repository.uph.edu/id/eprint/39943 |