Nathalia, Regina (2021) Pengaruh Aspek Stratejik dan Non-Stratejik Corporate Social Responsibility terhadap Profitabilitas pada Perusahaan yang terdaftar di Bursa Efek Indonesia. Bachelor thesis, Universitas Pelita Harapan.
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Abstract
Dalam penelitian ini, penulis melakukan analisis pengaruh aspek stratejik dan non-stratejik Corporate Social Responsibility (CSR) terhadap profitabilitas. Penelitian ini dilakukan untuk mengetahui pengaruh antara aspek stratejik dan non- stratejik CSR terhadap profitabilitas yang terjadi dalam perusahaan. Penulis melakukan penelitian dengan sampel seluruh perusahaan yang terdapat dalam Bursa Efek Indonesia kecuali perusahaan perbankan / keuangan. Penulis mendapatkan sampel sebanyak 33 perusahaan pada periode 2017, 23 perusahan pada periode 2018, dan 33 perusahaan pada periode 2019. Penulis melakukan pengambilan sampel dengan metode purposive sampling method dengan total seluruh perusahaan sebanyak 89 perusahaan. Penulis menggunakan SPSS versi 25 untuk melakukan pengujian hipotesis dan analisis data dengan menggunakan analisis regresi linear berganda. Hasil dari penelitian ini menyatakan bahwa aspek stratejik CSR tidak berpengaruh secara signifikan terhadap profitabilitas, sedangkan aspek non-stratejik CSR berpengaruh secara signfifikan dan positif terhadap profitabilitas.
Item Type: | Thesis (Bachelor) |
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Creators: | Creators NIM Email ORCID Nathalia, Regina NIM01012170019 regina16051999@gmail.com UNSPECIFIED |
Contributors: | Contribution Contributors NIDN/NIDK Email Thesis advisor Soetardjo, Mulyadi Noto NIDN0319116301 UNSPECIFIED |
Uncontrolled Keywords: | Aspek Stratejik CSR; Aspek Non-Stratejik CSR; Profitabilitas |
Subjects: | H Social Sciences > HF Commerce > HF5601 Accounting |
Divisions: | University Subject > Current > Faculty/School - UPH Karawaci > Business School > Accounting Current > Faculty/School - UPH Karawaci > Business School > Accounting |
Depositing User: | Users 3620 not found. |
Date Deposited: | 30 Jun 2021 02:09 |
Last Modified: | 15 Mar 2022 07:03 |
URI: | http://uat-repository.uph.edu/id/eprint/40160 |