Aktivitas social media marketing PT Ecom Consulting dalam instagram English First Kids & Teens = PT. ECOM consulting‘s social media marketing activity on English First kids & teens’ instagram

Mulyanto, Steven (2021) Aktivitas social media marketing PT Ecom Consulting dalam instagram English First Kids & Teens = PT. ECOM consulting‘s social media marketing activity on English First kids & teens’ instagram. Bachelor thesis, Universitas Pelita Harapan.

	Text (Title) Title.pdf Restricted to Repository staff only Available under License Creative Commons Attribution Non-commercial Share Alike. Download (588kB)
Preview	Text (Abstract) Abstract.pdf Available under License Creative Commons Attribution Non-commercial Share Alike. Download (92kB) | Preview
Preview	Text (ToC) ToC.pdf Available under License Creative Commons Attribution Non-commercial Share Alike. Download (118kB) | Preview
Preview	Text (Chapter1) Chapter1.pdf Available under License Creative Commons Attribution Non-commercial Share Alike. Download (115kB) | Preview
	Text (Chapter2) Chapter2.pdf Restricted to Registered users only Available under License Creative Commons Attribution Non-commercial Share Alike. Download (210kB)
	Text (Chapter3) Chapter3.pdf Restricted to Registered users only Available under License Creative Commons Attribution Non-commercial Share Alike. Download (654kB)
	Text (Chapter4) Chapter4.pdf Restricted to Registered users only Available under License Creative Commons Attribution Non-commercial Share Alike. Download (878kB)
	Text (Chapter5) Chapter5.pdf Restricted to Registered users only Available under License Creative Commons Attribution Non-commercial Share Alike. Download (109kB)
Preview	Text (Bibliography) Bibliography.pdf Available under License Creative Commons Attribution Non-commercial Share Alike. Download (44kB) | Preview
	Text (Appendices) Appendices.pdf Restricted to Repository staff only Available under License Creative Commons Attribution Non-commercial Share Alike. Download (3MB)

Abstract

Perkembangan teknologi menyebabkan munculnya beberapa media baru yang digunakan dalam kegiatan sehari-hari, salah satunya media sosial. Kemunculan media sosial memungkinkan terjadinya interaksi baik oleh individu ataupun perusahaan tanpa batasan ruang dan waktu. Media sosial tidak hanya digunakan oleh individu namun juga digunakan oleh perusahaan. Perusahaan menggunakan media sosial sebagai media untuk melakukan kegiatan social media marketing salah satunya PT Ecom Consulting atau English First Kids & Teens. PT Ecom Consulting menggunakan dan memiliki akun media sosial Instagram yaitu @ef_englishfirst untuk melakukan beberapa kegiatan perusahaan seperti marketing, engaging, dan branding. Tugas dan tanggung jawab yang dimiliki social media marketing adalah membuat konten yang dibutuhkan oleh perusahaan serta berinteraksi dengan audiens. Selama kegiatan magang, pemagang bekerja sebagai social media marketing dan telah melakukan pekerjaan yang diberikan dengan cukup baik melalui konten-konten yang dibuat dan diunggah di Instagram English First Kids & Teens./Technological developments have led to the emergence of several new media that are used in daily activities, one of which is social media. The emergence of social media allows interaction by both individuals and companies without the limitations of space and time. Social media is not only used by individuals but also by companies. The company uses social media as a medium to carry out social media marketing activities, one of which is PT Ecom Consulting or English First Kids & Teens. PT Ecom Consulting uses and has an Instagram social media account, namely @ef_englishfirst to carry out several company activities such as marketing, engaging, and branding. The duties and responsibilities of social media marketing are to create content needed by the company and interact with the audience. During the internship, the intern works as a social media marketing and has done the job given quite well through the content created and uploaded on Instagram English First Kids & Teens.

Actions (login required)

View Item