Next Indonesia Unicorn (NEXTICORN) As Indonesia's Digital Economy Strategy in ASEAN Economic Community (2018-2019) = Next Indonesia Unicorn (Nexticorn) sebagai Strategi Digital Ekonomi Indonesia di Masyarakat Ekonomi ASEAN (2018-2019)

Asyari, Marsya Lula Dewi (2022) Next Indonesia Unicorn (NEXTICORN) As Indonesia's Digital Economy Strategy in ASEAN Economic Community (2018-2019) = Next Indonesia Unicorn (Nexticorn) sebagai Strategi Digital Ekonomi Indonesia di Masyarakat Ekonomi ASEAN (2018-2019). Bachelor thesis, Universitas Pelita Harapan.

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Abstract

Seiring dengan era globalisasi, sektor ekonomi berkembang dan menjadi 'new economy' atau ekonomi digital. Strategi ekonomi ini menjadi sektor baru dalam perekonomian yang berpotensi menjadi sumber pertumbuhan ekonomi digital, karena perkembangan teknologi atau perubahan struktur demografi, yang menyebabkan perubahan besar pada pasar di beberapa negara juga perkembangan perusahaan membuka peluang untuk bisnis jenis baru dalam sektor jasa maupun barang. Penelitian ini bertujuan untuk mengevaluasi Yayasan Next Indonesia Unicorn sebagai salah satu strategi ekonomi Indonesia untuk mendukung peran Indonesia di Masyarakat Ekonomi ASEAN. Teori dan konsep yang digunakan dalam penelitian ini adalah Neo-liberalisme, kerja sama antara lembaga non pemerintah dan Lembaga Internasional. Penelitian ini menggunakan metode kualiatif, untuk memberikan gambaran atas hasil analisis dalam mendeskripsikan Proses perkembangan strategi ekonomi digital Indonesia dan bagaimana Next Indonesia Unicorn telah membantu ekonomi Indonesia. Penelitian ini menyimpulkan bahwa Indonesia telah menjadi salah satu figur penting di Masyarakat Ekonomi ASEAN, dengan program Next Indonesia Unicorn yang sudah berhasil menarik Foreign Direct Investment dan mendukung perkembangan startup digital di Indonesia serta ASEAN untuk bersaing dengan pasar global./Along with the era of globalization, the economic sector is developing and becoming a 'new economy' or digital economy. This economic strategy becomes a new sector in the economy that has the potential to become a source of digital economic growth, due to technological developments or changes in the demographic structure, which have caused major changes in markets in several countries as well as the development of companies opening opportunities for new types of business in the services and goods sectors. This study aims to evaluate the Next Indonesia Unicorn Foundation as one of Indonesia's economic strategies to support Indonesia's role in the ASEAN Economic Community. The theory and concept used in this research is Neo-liberalism, cooperation between non-governmental institutions and International System. This study uses a qualitative method to provide an overview of the results of the analysis in describing the process of developing Indonesia's digital economy strategy and how Next Indonesia Unicorn has helped the Indonesian economy. This study concludes that Indonesia has become one of the important figures in the ASEAN Economic Community, with the Next Indonesia Unicorn program which has succeeded in attracting Foreign Direct Investment and supporting the development of digital startups in Indonesia and ASEAN to compete with the global market.

Item Type: Thesis (Bachelor)
Creators:
CreatorsNIMEmail
Asyari, Marsya Lula DewiNIM01043180106marsyaluladewi@gmail.com
Contributors:
ContributionContributorsNIDN/NIDKEmail
Thesis advisorPraktikno, Roy V.NIDN0326066402Roy.praktikno@uph.edu
Uncontrolled Keywords: Digital economy; ASEAN economy community; Next indonesia unicorn
Subjects: J Political Science > JZ International relations
Divisions: University Subject > Current > Faculty/School - UPH Karawaci > Faculty of Social and Political Science > International Relations
Current > Faculty/School - UPH Karawaci > Faculty of Social and Political Science > International Relations
Depositing User: Users 6687 not found.
Date Deposited: 11 Jan 2022 08:23
Last Modified: 11 Jan 2022 08:23
URI: http://repository.uph.edu/id/eprint/44244

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