Analisis intensi wirausahawan baru dalam menggunakan platform pendidikan online

Wijaja, Aldi (2022) Analisis intensi wirausahawan baru dalam menggunakan platform pendidikan online. Bachelor thesis, Universitas Pelita Harapan.

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Abstract

Pendidikan pembelajaran secara online merupakan sebuah pembelajaran yang dapat dilakukan secara synchronous maupun asynchronous dengan menggunakan beragam perangkat seperti ponsel, komputer, dan lain-lain dengan akses internet. Tujuan dari penelitian ini adalah untuk mengetahui variabel mana saja yang mempengaruhi intensi dalam menggunakan platform pendidikan online. Sebanyak 245 responden diberikan sampel untuk menjawab kuesioner yang diberikan. Kemudian analisis sampel data statistik dalam penelitian ini menggunakan program SmartPLS untuk mendapatkan hasil uji validitas, reliabilitas, serta uji hipotesis. Hasil pengujian hipotesis pada penelitian ini menunjukkan persepsi kegunaan berpengaruh secara positif terhadap intensi menggunakan, persepsi kemudahan berpengaruh secara terhadap intensi menggunakan, efikasi diri berpengaruh secara positif terhadap intensi menggunakan, dan persepsi kontrol perilaku berpengaruh secara positif terhadap intensi menggunakan. / Online learning education is a learning that can be done synchronously or asynchronously using various devices such as mobile phones, computers, and others with internet access. The purpose of this study was to determine which variables affect the intention to use online education platforms. A total of 245 respondents were given a sample to answer the questionnaire given. Then the statistical data sample analysis in this study used the SmartPLS program to obtain the results of the validity, reliability, and hypothesis testing. The results of the hypothesis testing in this study showed that the perceived usefulness had a positive effect on the intention to use, the perceived ease of use had an effect on the intention to use, self-efficacy had a positive effect on the intention to use, and the perceptual control behaviour had a positive effect on the intention to use.

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