Siregar, Siti Melisa Indahti (2019) Pemaknaan pada isu perselingkuhan di Instagram Lambe Turah (analisis semiotika Rholand Barthes pada caption unggahan akun Instagram @lambe_turah periode November 2018). Masters thesis, Universitas Pelita Harapan.
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Abstract
Lambe turah is a gossip account on Instagram which on its journey is not
only public figures that are reported but also raises issues that exist in the
community including the issue of cheating. The large number of Lambe Turah
Instagram followers has the implication of the role of Lambe Turah to help build
public opinion, where Lambe Turah is also often seen as directing public opinion
through its captions. Lambe Turah also became a media that helped build public
opinion, where the Lambe Turah account became a medium of discussion, to
debate between followers in submitting their respective opinions. The caption of
the affair issues made by Lambe Turah contains a message that can be interpreted
through semiotics. For this reason, this research is carried out to find out the
meaning of cheating issues on Lambe Turah's Instagram account.
This research is based on constructivism paradigm and qualitative
approach with semiotic analysis method. The unit of analysis amounts to 5
uploads of cheating cases during November 2018 period. The technique of
collecting data is done through study documentation, interviews, and literature
studies. Data analysis techniques use Barthes's semiotics which contain the
meaning of denotation, connotation, and myth.
The results showed that the denotation of cheating issues on Lambe Turah's
Instagram account showed the cheating perpetrators seemed unfeeling because
they moved on quickly, were happy to see divorce, and committed adultery. The
meaning of the connotation shows that Pelakor (female cheater) becomes the
main object most blamed in the occurrence of cheating. The meaning of the myth
shows that women are the sole object most blamed person of cheating in our
patriarchal culture. / Lambe turah adalah akun gosip di Instagram yang dalam perjalanannya bukan
hanya figur publik yang dilaporkan tetapi juga memunculkan isu yang ada di
komunitas termasuk masalah kecurangan. Banyaknya Lambe Turah
Pengikut Instagram memiliki implikasi peran Lambe Turah untuk membantu membangun
opini publik, di mana Lambe Turah juga sering dipandang sebagai mengarahkan opini publik
melalui keterangannya. Lambe Turah juga menjadi media yang membantu membangun publik
pendapat, di mana akun Lambe Turah menjadi media diskusi, untuk
debat antar pengikut dalam menyampaikan pendapat masing-masing. Keterangan dari
masalah perselingkuhan yang dibuat oleh Lambe Turah berisi pesan yang bisa diartikan
melalui semiotika. Untuk alasan ini, penelitian ini dilakukan untuk mengetahui
arti masalah kecurangan di akun Instagram Lambe Turah.
Penelitian ini didasarkan pada paradigma konstruktivisme dan kualitatif
pendekatan dengan metode analisis semiotik. Unit analisis berjumlah 5
unggahan kasus kecurangan selama periode November 2018. Teknik dari
pengumpulan data dilakukan melalui studi dokumentasi, wawancara, dan studi pustaka
studi. Teknik analisis data menggunakan semiotika Barthes yang berisi
arti denotasi, konotasi, dan mitos.
Hasil penelitian menunjukkan bahwa denotasi masalah kecurangan pada Lambe Turah's
Akun Instagram menunjukkan pelaku kecurangan itu tampak tidak berperasaan karena
Mereka pindah dengan cepat, senang melihat perceraian, dan melakukan perzinahan. Itu
Makna konotasi menunjukkan bahwa Pelakor (penipu wanita) menjadi
objek utama yang paling disalahkan dalam terjadinya kecurangan. Arti mitos
menunjukkan bahwa wanita adalah satu-satunya objek yang paling disalahkan orang yang selingkuh di kita
budaya patriarki.
Item Type: | Thesis (Masters) |
---|---|
Creators: | Creators NIM Email ORCID Siregar, Siti Melisa Indahti NIM00000025881 UNSPECIFIED UNSPECIFIED |
Contributors: | Contribution Contributors NIDN/NIDK Email Thesis advisor Emrus, Emrus NIDN0309116102 UNSPECIFIED |
Additional Information: | T 89-16 SIR p |
Subjects: | H Social Sciences > HM Sociology > HM 1201-1216 Communication |
Divisions: | University Subject > Current > Faculty/School - UPH Karawaci > Faculty of Social and Political Science > Master of Communication Science Current > Faculty/School - UPH Karawaci > Faculty of Social and Political Science > Master of Communication Science |
Depositing User: | Users 15 not found. |
Date Deposited: | 06 Nov 2019 03:58 |
Last Modified: | 01 Mar 2022 01:44 |
URI: | http://repository.uph.edu/id/eprint/4920 |