Pacifico, Pacifico (2019) The correlation of food quality towards customer satisfaction at Green Village Restaurant of Karibia Boutique Hotel Medan. Bachelor thesis, Universitas Pelita Harapan.
![Title [thumbnail of Title]](http://repository.uph.edu/style/images/fileicons/text.png)
Title.pdf
Restricted to Registered users only
Available under License Creative Commons Attribution Non-commercial Share Alike.
Download (1MB)
Preview
Abstract.pdf
Available under License Creative Commons Attribution Non-commercial Share Alike.
Download (301kB) | Preview
![ToC [thumbnail of ToC]](http://repository.uph.edu/style/images/fileicons/text.png)
ToC.pdf
Restricted to Registered users only
Available under License Creative Commons Attribution Non-commercial Share Alike.
Download (1MB)
Preview
Chapter1.pdf
Available under License Creative Commons Attribution Non-commercial Share Alike.
Download (672kB) | Preview
![Chapter2 [thumbnail of Chapter2]](http://repository.uph.edu/style/images/fileicons/text.png)
Chapter2.pdf
Restricted to Registered users only
Available under License Creative Commons Attribution Non-commercial Share Alike.
Download (1MB)
![Chapter3 [thumbnail of Chapter3]](http://repository.uph.edu/style/images/fileicons/text.png)
Chapter3.pdf
Restricted to Registered users only
Available under License Creative Commons Attribution Non-commercial Share Alike.
Download (1MB)
![Chapter4 [thumbnail of Chapter4]](http://repository.uph.edu/style/images/fileicons/text.png)
Chapter4.pdf
Restricted to Registered users only
Available under License Creative Commons Attribution Non-commercial Share Alike.
Download (3MB)
![Chapter5 [thumbnail of Chapter5]](http://repository.uph.edu/style/images/fileicons/text.png)
Chapter5.pdf
Restricted to Registered users only
Available under License Creative Commons Attribution Non-commercial Share Alike.
Download (279kB)
Preview
Bibliography.pdf
Available under License Creative Commons Attribution Non-commercial Share Alike.
Download (405kB) | Preview
![Appendices [thumbnail of Appendices]](http://repository.uph.edu/style/images/fileicons/text.png)
Appendices.pdf
Restricted to Repository staff only
Available under License Creative Commons Attribution Non-commercial Share Alike.
Download (2MB)
Abstract
Nowadays, the food quality has been an important part of the restaurant because food consumption shows the major aspects to manage our health. And due to that, restaurants need to maintain the good food quality to meet or exceed their customer satisfaction in order to become a repurchase customer and they will spread the word of mouth to the other potential buyers. Now, researchers are trying to find the correlation and way to measure the food quality and customer
satisfaction in the restaurant.
The study aims to measure the correlation of food quality towards customer satisfaction at Green Village Restaurant at Karibia Boutique Hotel Medan, using the indicators of food quality, which are: the smell of the food is enticing, there is a variety of menu items, the food is nutritious, the food is delicious, and the food is fresh. And the indicators of customer satisfaction, which are : conformity of expectation. Interest of visiting again, and willingness to
recommend.
The methods used by the writer in this research is descriptive method and correlational method. Data used in this research are primary data and secondary data. Data analysis methods used in this research are descriptive statistic, validity test, reliability test, normality test, determination test, analysis of linear regression equation, and T-test.
This study uses a random sampling method by taking population as a sample and using Slovin’s formula that tested using SPSS. The measurement of each variable in the questionnaire uses Likert Scale.
Based on the data analysis, the coefficient of linear regression = 0.333 (weak positive). This means that food quality (X) has positive correlation towards customer satisfaction (Y). The result of hypothesis test by using t-test, the hypothesis alternative is accepted because tcount (5.285) > ttable (2.048). Therefore, food quality has significant correlation on customer satisfaction at Karibia
Boutique Hotel Medan.
Item Type: | Thesis (Bachelor) |
---|---|
Creators: | Creators NIM Email ORCID Pacifico, Pacifico NIM1501020550 pacificolim@gmail.com UNSPECIFIED |
Contributors: | Contribution Contributors NIDN/NIDK Email Thesis advisor Augustinus, Daniel Cassa NIDN0410088403 daniel.augustinus@uph.edu |
Uncontrolled Keywords: | food quality; customer satisfaction; Karibia Boutique Hotel Medan |
Subjects: | H Social Sciences > HD Industries. Land use. Labor H Social Sciences > HD Industries. Land use. Labor > HD28 Management. Industrial Management |
Divisions: | University Subject > Current > Faculty/School - UPH Medan > Business School > Management Current > Faculty/School - UPH Medan > Business School > Management |
Depositing User: | Users 14734 not found. |
Date Deposited: | 08 Sep 2022 02:47 |
Last Modified: | 08 Sep 2022 02:47 |
URI: | http://repository.uph.edu/id/eprint/50222 |