Pengaruh green product quality dan green brand image terhadap consumer loyalty melalui green satisfaction, green brand equity dan green trust pada produk the body shop di Surabaya

Hartono, Fenny Karlina (2011) Pengaruh green product quality dan green brand image terhadap consumer loyalty melalui green satisfaction, green brand equity dan green trust pada produk the body shop di Surabaya. Masters thesis, Universtitas Pelita Harapan.

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