Penelitian ini untuk menguji apakah relationship banking, karakteristik borrower-lender dan loan contract berpengaruh terhadap pemberian loan pricing kredit korporasi di Asia pasifik periode 2006-2010. Teknik analisa yang digunakan adalah Ordinary Least Square (OLS) dengan program Eviews 7.0. Sedangkan Heteroskedastisitas dikontrol dengan menggunakan metode White. Penelitian ini dibagi menjadi dua besaran sampel, yaitu all sample dan sampel dengan data finansial, masing-masing menggunakan sub sampel non krisis dan krisis. Dalam memberikan pinjaman kredit korporasi di Asia Pasifik, secara umum lender telah memperhitungkan relationship banking, karakteristik borrower dan loan contract dalam menetapkan loan pricing kepada borrower. Pada sampel dengan data finansial, variabel ROA dianggap paling berpengaruh terhadap penentuan loan pricing dan cenderung mengabaikan financial leverage. Dalam menetapkan loan pricing karakteristik lender tidak berpengaruh secara signifikan dan telah memperhitungkan sektor industri usaha borrowernya. Hasil penelitian menunjukkan lender cenderung memberikan spread yang lebih tinggi pada periode krisis dibandingkan periode non krisis / This research study whether the relationship banking, borrower-lender characteristic and loan contracts affect the loan pricing of corporate loan in Asia Pacific 2006-2010. Analysis technique used is Ordinary Least Square (OLS) with Eviews 7.0 program. While Heteroscedasticity controlled using the White method. This study is divided into two sample, all samples and samples with financial data, each using sub sample non crisis and crisis. In Asia Pacific, lenders have generally considered relationship banking, borrower characteristics and loan contract to determine loan pricing decisions to the borrower. But Lenders characteristics do not affect significantly. ROA is considered the most influential variables and industry sector has considered to determine loan pricing. The results showed lenders tend to give higher spreads in the crisis period than non crisis period