Perilaku food waste pada wisatawan di industri pariwisata (studi kasus pada wisatawan nusantara di Labuan Bajo)

Liha, Samuel Musa (2024) Perilaku food waste pada wisatawan di industri pariwisata (studi kasus pada wisatawan nusantara di Labuan Bajo). Masters thesis, Universitas Pelita Harapan.

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Abstract

Penelitian ini berfokus pada perilaku food waste wisatawan Nusantara dengan menggunakan pendekatan mixed method dengan desain ekplanatoris sekuensial dan menerapkan Theory of Planned Behavior (TPB). Melalui analisis kuantitatif dan kualitatif, temuan penelitian mengungkapkan bahwa perilaku food waste pada wisatawan Labuan Bajo disebabkan oleh sikap yang tidak menghargai makanan, kurangnya penyadaran diri akan nilai makanan, dan ketiadaan pengingat dari orang lain. Sebagai upaya pencegahan, strategi yang diidentifikasi melibatkan mengurangi porsi makanan, penggunaan tanda pengingat, dan edukasi pencegahan food waste. Selain itu, strategi perencanaan produksi makanan yang bijaksana, kampanye anti food waste, dan pemanfaatan food waste untuk pakan ternak atau pupuk juga diusulkan. Penelitian ini memberikan wawasan komprehensif mengenai faktor penyebab dan strategi pencegahan food waste, dengan implikasi bagi manajerial dan kebijakan di industri pariwisata, khususnya di destinasi wisata Labuan Bajo.
Item Type: Thesis (Masters)
Creators:
Creators
NIM
Email
ORCID
Liha, Samuel Musa
NIM01645210009
samuelmusaliha03@gmail.com
UNSPECIFIED
Contributors:
Contribution
Contributors
NIDN/NIDK
Email
Thesis advisor
Lemy, Diena
NIDN0310038005
diena.lemy@uph.edu
Uncontrolled Keywords: Food Waste ; Theory of Planned Behavior ; Wisatawan Nusantara ; Labuan Bajo
Subjects: G Geography. Anthropology. Recreation > G Geography (General) > G154.9-155.8 Tourism
Divisions: University Subject > Current > Faculty/School - UPH Karawaci > Faculty of Tourism > Master of Tourism
Current > Faculty/School - UPH Karawaci > Faculty of Tourism > Master of Tourism
Depositing User: Users 33954 not found.
Date Deposited: 15 Feb 2024 09:16
Last Modified: 15 Feb 2024 09:16
URI: http://repository.uph.edu/id/eprint/62091

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