Pengaruh perceived value dan healthcare service quality terhadap revisit intention di Rumah Sakit Siloam Jakarta dengan patient satisfaction sebagai faktor mediasinya

Utomo, Arif Laksono (2024) Pengaruh perceived value dan healthcare service quality terhadap revisit intention di Rumah Sakit Siloam Jakarta dengan patient satisfaction sebagai faktor mediasinya. Masters thesis, Universitas Pelita Harapan.

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Abstract

This study analyzed the influence of Healthcare Service Quality, Perceived Value, and Revisit Intention, with Patient Satisfaction as a mediating factor in hospital services. Patient satisfaction and revisit intention were key metrics for evaluating a hospital's operational effectiveness. Despite being the largest hospital network in Indonesia, the Siloam Group struggled with patient satisfaction, which impacted quality perceptions. The research aimed to assess the direct and indirect effects of Healthcare Service Quality and Perceived Value on Revisit Intention, focusing on Patient Satisfaction. A quantitative cross-sectional design was used, surveying 3l3 patients at three Siloam hospitals in Jakarta. The results showed that Healthcare Service Quality and Perceived Value positively influenced Patient Satisfaction. Perceived Value directly impacted Revisit Intention, while Healthcare Service Quality affected it indirectly through Patient Satisfaction. For Siloam Group to improve patient loyalty and ranking, efforts should focus on service quality and clear communication regarding perceived value. / Penelitian ini menganalisis pengaruh Healthcare Service Quality, Perceived Value, dan Revisit Intention, terhadap Patient Satisfaction sebagai faktor mediasi dalam layanan rumah sakit. Meskipun menjadi jaringan rumah sakit terbesar di Indonesia, Grup Rumah Sakit Siloam menghadapi tantangan dalam patient satisfaction, yang mempengaruhi persepsi kualitas. Penelitian ini bertujuan menilai dampak langsung dan tidak langsung Healthcare Service Quality dan Perceived Value terhadap Revisit Intention, dengan fokus pada Patient Satisfaction. Desain kuantitatif cross sectional digunakan, dengan survei terhadap 313 pasien di tiga Rumah Sakit Siloam di Jakarta. Hasilnya menunjukkan bahwa Healthcare Service Quality dan Perceived Value berpengaruh positif terhadap Patient Satisfaction. Perceived Value berpengaruh langsung terhadap Revisit Intention, sementara Healthcare Service Quality berpengaruh melalui Patient Satisfaction. Untuk meningkatkan loyalitas pasien dan peringkat, Grup Rumah Sakit Siloam perlu fokus pada kualitas layanan dan komunikasi yang jelas mengenai nilai yang diterima pasien.
Item Type: Thesis (Masters)
Creators:
Creators
NIM
Email
ORCID
Utomo, Arif Laksono
NIM01661220022
ariflaksonoutomo9@gmail.com
UNSPECIFIED
Contributors:
Contribution
Contributors
NIDN/NIDK
Email
Thesis advisor
Achmadi, Hendra
NIDN0321067002
UNSPECIFIED
Uncontrolled Keywords: Healthcare Service Quality ; Perceived Value ; Patient Satisfaction ; Revisit Intention
Subjects: H Social Sciences > HD Industries. Land use. Labor > HD28 Management. Industrial Management
Divisions: University Subject > Current > Faculty/School - UPH Karawaci > Business School > Master of Management
Current > Faculty/School - UPH Karawaci > Business School > Master of Management
Depositing User: Phillips Iman Heri Wahyudi
Date Deposited: 04 Mar 2025 04:21
Last Modified: 04 Mar 2025 04:21
URI: http://repository.uph.edu/id/eprint/67550

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