The Effects of service quality and additional factors to electonic word of mouth and revisit intention at dental clinics mediated by patient satisfaction

Dusak, Putri Kartika (2024) The Effects of service quality and additional factors to electonic word of mouth and revisit intention at dental clinics mediated by patient satisfaction. Masters thesis, Universitas Pelita Harapan.

[thumbnail of Title] Text (Title)
COVER PAGE_PUTRI KARTIKA DUSAK 2.pdf
Available under License Creative Commons Attribution Non-commercial Share Alike.

Download (227kB)
[thumbnail of Abstract] Text (Abstract)
ABSTRACT PAGE_PUTRI KARTIKA DUSAK 2.pdf
Available under License Creative Commons Attribution Non-commercial Share Alike.

Download (201kB)
[thumbnail of ToC] Text (ToC)
ToC PAGE_PUTRI KARTIKA DUSAK 2.pdf
Available under License Creative Commons Attribution Non-commercial Share Alike.

Download (518kB)
[thumbnail of Chapter 1] Text (Chapter 1)
CHAPTER 1_PUTRI KARTIKA DUSAK 2.pdf
Available under License Creative Commons Attribution Non-commercial Share Alike.

Download (561kB)
[thumbnail of Chapter 2] Text (Chapter 2)
CHAPTER 2_PUTRI KARTIKA DUSAK 2.pdf
Restricted to Registered users only
Available under License Creative Commons Attribution Non-commercial Share Alike.

Download (3MB)
[thumbnail of Chapter 3] Text (Chapter 3)
CHAPTER 3_PUTRI KARTIKA DUSAK 2.pdf
Restricted to Registered users only
Available under License Creative Commons Attribution Non-commercial Share Alike.

Download (1MB)
[thumbnail of Chapter 4] Text (Chapter 4)
CHAPTER 4_PUTRI KARTIKA DUSAK 2.pdf
Restricted to Registered users only
Available under License Creative Commons Attribution Non-commercial Share Alike.

Download (3MB)
[thumbnail of Chapter 5] Text (Chapter 5)
CHAPTER 5_PUTRI KARTIKA DUSAK 2.pdf
Restricted to Registered users only
Available under License Creative Commons Attribution Non-commercial Share Alike.

Download (465kB)
[thumbnail of Bibliography] Text (Bibliography)
BIBLIOGRAPHY_PUTRI KARTIKA DUSAK 2.pdf
Available under License Creative Commons Attribution Non-commercial Share Alike.

Download (705kB)
[thumbnail of Appendices] Text (Appendices)
APPENDICES_PUTRI KARTIKA DUSAK 2.pdf
Restricted to Repository staff only
Available under License Creative Commons Attribution Non-commercial Share Alike.

Download (3MB)

Abstract

Indonesian dental clinics are competing more due to government and community health programs' dental health awareness campaigns. To attract and retain patients, clinics are improving service quality, modernizing equipment, and using social media. This study examines how patient satisfaction mediates service quality, costeffectiveness, staff-related factors, eWOM, and revisit intention. Research used a questionnaire and 148 Indonesian participants responded. We found that Service Quality and Additional Factor (Cost Effectiveness and Staff Related) affect Patient Satisfaction. Patient satisfaction strongly influences eWOM and Revisit Intention. Service Quality and Additional Factors require Patient Satisfaction as a mediator to affect eWOM and Revisit Intention. Assurance and Empathy are the most influential factors on service quality, with values of 63.617 and 55.204, respectively. Dental clinics must understand these factors to improve patient experiences, satisfaction, return rates, and electronic word-of-mouth, which drive clinic success. Empathy, dependability, and service quality confidence boost patient satisfaction, loyalty, and advocacy, according to research. In Indonesia's changing healthcare landscape, dental clinics can improve service quality and competitiveness by focusing on these dynamics, especially in urban and rural areas where market conditions and patient demands differ.
Item Type: Thesis (Masters)
Creators:
Creators
NIM
Email
ORCID
Dusak, Putri Kartika
NIM01616230028
putridusak@gmail.com
UNSPECIFIED
Contributors:
Contribution
Contributors
NIDN/NIDK
Email
Thesis advisor
Jayanagara, Oscar
NIDN0329096704
UNSPECIFIED
Uncontrolled Keywords: Service Quality ; Cost Effectiveness ; Staff Related ; Electronic Word of Mouth ; Revisit Intention ; Patient Satisfaction ; Dental Clinic
Subjects: H Social Sciences > HD Industries. Land use. Labor > HD28 Management. Industrial Management
Divisions: University Subject > Current > Faculty/School - UPH Karawaci > Faculty of Medicine > Master of Hospital Administration
Current > Faculty/School - UPH Karawaci > Faculty of Medicine > Master of Hospital Administration
Depositing User: Phillips Iman Heri Wahyudi
Date Deposited: 07 Mar 2025 06:57
Last Modified: 07 Mar 2025 06:57
URI: http://repository.uph.edu/id/eprint/67667

Actions (login required)

View Item
View Item