Cia, Handi Jonathan (2024) Pengaruh ai readiness, perceived of usefulness, perceived ease of use, behavioral intention dan supply chain visibility terhadap kinerja rantai pasokan melalui supply chain resilience. Masters thesis, Universitas Pelita Harapan.
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Abstract
Penelitian ini menganalisis pengaruh AI Readiness, Perceived of Usefulness, Perceived Ease of Use, Behavioral Intention, dan Supply Chain Visibility terhadap Kinerja Rantai Pasokan, dengan Supply Chain Resilience sebagai variabel mediasi. Hasil penelitian menunjukkan bahwa AI Readiness berpengaruh positif terhadap Kinerja Rantai Pasokan, menyoroti pentingnya kesiapan teknologi dalam adopsi kecerdasan buatan. Selain itu, Supply Chain Visibility berpengaruh signifikan terhadap Supply Chain Resilience, yang pada gilirannya meningkatkan kinerja rantai pasokan. Sebaliknya, Perceived of Usefulness, Perceived Ease of Use, dan Behavioral Intention tidak berpengaruh signifikan terhadap kinerja rantai pasokan. Temuan ini menekankan pentingnya kesiapan teknologi, visibilitas, dan ketahanan rantai pasokan dalam meningkatkan kinerja dan daya saing perusahaan, serta memberikan wawasan strategis untuk perusahaan dalam mengoptimalkan operasionalnya. / This study analyzes the impact of AI Readiness, Perceived of Usefulness, Perceived Ease of Use, Behavioral Intention, and Supply Chain Visibility on Supply Chain Performance, with Supply Chain Resilience as a mediating variable. The results indicate that AI Readiness has a positive impact on Supply Chain Performance, highlighting the importance of technological readiness in adopting artificial intelligence. Additionally, Supply Chain Visibility significantly affects Supply Chain Resilience, which in turn enhances supply chain performance. In contrast, Perceived of Usefulness, Perceived Ease of Use, and Behavioral Intention do not significantly influence supply chain performance. These findings emphasize the importance of technological readiness, visibility, and Supply Chain Resilience in improving performance and competitiveness, providing strategic insights for companies to optimize their operations.
Item Type: | Thesis (Masters) |
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Creators: | Creators NIM Email ORCID Cia, Handi Jonathan NIM01804230005 handi.jonathancia@gmail.com UNSPECIFIED |
Contributors: | Contribution Contributors NIDN/NIDK Email Thesis advisor Arianto, Radityo Fajar NIDN0304067503 UNSPECIFIED |
Uncontrolled Keywords: | AI Readiness ; Perceived of Usefulness ; Perceived Ease of Use ; Behavioral Intention ; Supply Chain Visibility ; Supply Chain Resilience ; Kinerja Rantai Pasokan |
Subjects: | H Social Sciences > HD Industries. Land use. Labor > HD28 Management. Industrial Management |
Divisions: | University Subject > Current > Faculty/School - UPH Karawaci > Business School > Master of Management Current > Faculty/School - UPH Karawaci > Business School > Master of Management |
Depositing User: | Handi Jonathan Cia |
Date Deposited: | 12 Mar 2025 11:46 |
Last Modified: | 12 Mar 2025 11:46 |
URI: | http://repository.uph.edu/id/eprint/67731 |