Onggie, Karen (2024) Analisis faktor-faktor yang memengaruhi adopsi chatgpt pada sektor pendidikan dengan menggunakan model unified theory of acceptance and use of technology 3 (utaut-3). Bachelor thesis, Universitas Pelita Harapan.
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Abstract
Pendidikan merupakan hal penting yang harus dimiliki setiap anak bangsa, namun
saat ini masih sangat banyak anak-anak bangsa yang tidak memiliki keinginan
dalam menempuh pendidikan mereka lebih tinggi. Sehingga solusi yang dapat
diberikan adalah dengan mengembangkan sektor pendidikan di Indonesia melalui
teknologi, seperti Artificial Intelligence (AI). Namun, tentunya dalam dunia
pendidikan, AI tidak selalu memberikan dampak baik dalam penggunaannya. Oleh
karena itu, perlunya untuk dilakukan analisis untuk mengetahui faktor-faktor yang
dapat memengaruhi penerimaan AI pada sektor pendidikan. AI yang akan diteliti
adalah ChatGPT, yang merupakan aplikasi AI yang paling banyak digunakan di
Indonesia menurut databoks (2023). Lalu, metode yang akan digunakan adalah
UTAUT-3 yang menjadi metode paling sesuai dalam menganalisis permasalahan
ini. Penelitian ini dilakukan dengan menyebarkan kuesioner kepada 187 responden.
Hasil yang didapatkan adalah tujuh dari dua belas hipotesis dapat diterima seperti
variabel effort expectancy, performance expectancy, habit, dan personal
innovativeness mempunyai pengaruh yang signifikan terhadap variabel behavioral
intention pada penggunaan ChatGPT untuk pendidikan, dan variabel facilitating
conditions, habit, dan behavioral intention mempunyai pengaruh yang signifikan
terhadap variabel use behavior pada penggunaan ChatGPT untuk pendidikan./Education is essential for every child in the nation should have, yet currently there
are still a lot of children who still lack in the motivation to pursue higher education.
So the solution that can be provided is to advance the education sector in Indonesia
through technology, such as Artificial Intelligence (AI). However, in the field of
education, AI does not always have a positive impact when applied. Therefore, it is
necessary to analyze the factors that may influence AI acceptance in the education
sector. The AI to be studied is ChatGPT, which is the most widely used AI
application in Indonesia, according to databoks (2023). The research method
applied is UTAUT-3, which is considered the most appropriate method for
analyzing this type of issue. This research was conducted by distributing
questionnaires to 187 respondents. Results indicate that seven out of twelve
hypotheses are supported, such as the variables of effort expectancy, performance
expectancy, habit, and personal innovativeness have a significant effect on the
behavioral intention variable in using ChatGPT for education, and then the
variables of facilitating conditions, habit, and behavioral intention have a significant effect on the use behavior variable in using ChatGPT for education.
Item Type: | Thesis (Bachelor) |
---|---|
Creators: | Creators NIM Email ORCID Onggie, Karen NIM03081210038 karenonggie03@gmail.com UNSPECIFIED |
Contributors: | Contribution Contributors NIDN/NIDK Email Thesis advisor Maulana, Ade NIDN0317049201 ade.maulana@lecturer.uph.edu |
Uncontrolled Keywords: | Chatgpt; sektor pendidikan; unified theory of acceptance and use of technology 3; kecerdasan buatan; smartpls 4.0 |
Subjects: | Q Science > QA Mathematics > QA75 Electronic computers. Computer science |
Divisions: | University Subject > Current > Faculty/School - UPH Medan > School of Information Science and Technology > Information Systems Current > Faculty/School - UPH Medan > School of Information Science and Technology > Information Systems |
Depositing User: | Karen Onggie |
Date Deposited: | 25 Apr 2025 01:32 |
Last Modified: | 25 Apr 2025 01:32 |
URI: | http://repository.uph.edu/id/eprint/68181 |