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Geraldo, Juan (2022) Analisis pengaruh technology Acceptance model pada e-commerce Shopee Indonesia dengan dimediasi oleh variabel attitude to shop online. Bachelor thesis, Universitas Pelita Harapan.

Chandra, Wilson (2022) Pengaruh Social Media Marketing Activity, Brand Equity, dan E-WOM terhadap Purchase Intention Pada Merek ERIGO di Indonesia. Bachelor thesis, Universitas Pelita Harapan.

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