Thesis

Maulana, Dimas (2023) Analisis pengaruh relative advantage,compatibillity,low complexity,observabillity,trialabillity terhadap intention to use untuk membentuk satisfaction dan intention to recommend pada penggunaan ovo di Surabaya. Bachelor thesis, Universitas Pelita Harapan.

Rondonuwu, Cristina (2023) Analisis pengaruh sensory experiental state, affective experiental state, interactivity, relative advantage yang mempengaruhi value in use, customer satisfaction dan pada akhirnya customer loyalty toward retailer pada konsumen Watsons = analysis of the influence of sensory experiental state, affective experiental state, interactivity, relative advantage which influence value in use, customer satisfaction and ultimately customer loyalty toward retailers on Watsons consumers. Bachelor thesis, Universitas Pelita Harapan.