Thesis

Castowo, Otto, Adrian, Jessica Giovanni and Hanjaya, Bellyna (2019) Dampak komunikasi dalam Instagram terhadap minat belanja pada merek Starbucks, Uniqlo dan Grab. Bachelor thesis, Universitas Pelita Harapan.

Fidelia, Grace and Beatrice, Aileen (2020) Pengaruh product quality dan word of mouth terhadap purchase intention di Sephora.com. Bachelor thesis, Universitas Pelita Harapan.

Irawan, Nathasia Vera and Wijaya, Windi (2019) Peranan celebrity endorsement terhadap purchase intention: Studi terhadap oppo smartphone = The role of celebrity endorsement on purchase intention: Study on oppo smartphone. Bachelor thesis, Universities Pelita Harapan.

Michaela, Janice, Indrawati, Nathania and Dewi, Ni Made Luna Krisna (2019) Pengaruh kualitas produk dan kualitas pelayanan terhadap minat beli ulang dengan kepuasan konsumen sebagai variabel intervening pada restoran Texas Chicken di Jakarta = The impact of product quality and service quality on repurchase intention with consumer satisfaction as intervening variables in texas chicken restaurant Jakarta. Bachelor thesis, Universitas Pelita Harapan.

Saidbun, Ingrid, Mayasavira, Shannita Valerie and Mesia, Vivian (2019) The influence of food quality, physical environment quality, personal interaction quality, perceived value, trust and commitment on wom intention: an empirical study on Holywings. Bachelor thesis, Universitas Pelita Harapan.

Tanujaya, Catherine and Wurangian, Marshall (2019) An empirical analysis on millennials' buying decision of green products in Jakarta. Bachelor thesis, Universitas Pelita Harapan.

Yulianto, Teofilus Candra (2019) Implikasi conscious attention, enthused participation dan social connection terhadap behavior based crm performance yang dimediasi oleh customer satisfaction. Masters thesis, Universitas Pelita Harapan.