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Krogh, Rizky Ton Geraldo and Paulus, Trisalda Axelia (2020) Factors Influencing Millennials' Purchase Intention Towards Old Skool Vans in Jabodetabek. Bachelor thesis, Universitas Pelita Harapan.
Leonardi, Leonardi and Kusuma, Roderick (2020) The effect of store atmosphere, country of origin and product quality towards brand preferences of donut shops in Tangerang. Bachelor thesis, Universitas Pelita Harapan.
Jennifer, Jennifer and Putri, Sonia Bianto and Verren, Verren (2019) Global Identity Towards Customer Purchase Intention: The Mediating Role of Perception of Luxury Value on Pelita Harapan University Student. Bachelor thesis, Universitas Pelita Harapan.
Lesmana, Albert (2019) Analysis effect of social media marketing activities "Instagram towards brand awareness, brand image, and brand loyalty. Bachelor thesis, Universitas Pelita Harapan.
Rundengan, Varren Regina (2019) Analysis effect of social media marketing activities "Instagram" towards brand awareness, brand image, and brand loyalty. Bachelor thesis, Universitas Pelita Harapan.
Wongso, Ivan (2019) Pengaruh Pengungkapan Corporate Social Responsibility terhadap Nilai Perusahaan dengan Profitabilitas Sebagai Variabel Moderasi = The Effect of Corporate Social Responsibility Disclosure on Company Value with Profitability as a Moderating Variable. Bachelor thesis, Universitas Pelita Harapan.
Wangsadijaya, Karina (2018) Analysis of the effect of product adaptation, brand image, and service quality on customer buying decision of Burger King. Bachelor thesis, Universitas Pelita Harapan.
Wirahayu, Wiendyastuti (2018) The influence of celebrity endorsement on consumer purchase intention : case study: Indonesian Instagram users. Bachelor thesis, Universitas Pelita harapan.
