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Djumadi, Tjhai Hok (2004) Strategi PT. Indofood Sukses Makmur, Tbk mempertahankan posisi sebagai market leader. Masters thesis, Universitas Pelita Harapan.

Meta, Magdalena (2004) Strategi pemasaran semen tahan api pada PT. Refratech Mandala Perkasa. Masters thesis, Universitas Pelita Harapan.

Muhajir, Ahmad (2003) Memperbaiki tingkat keuntungan toko MSM. Java Semarang : analisa perbandingan produktiitas intra grup Matahari. Masters thesis, Universitas Pelita Harapan.

Kurniadi, Santoso (2002) Memaksimalkan pelaksanaan career development program (CDP) bagi supervisor toko guna memenuhi kebutuhan akan asisten manajer toko di TGR Alfa. Masters thesis, Universitas Pelita Harapan.

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