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Tumbelaka, Marqiano Frederick (2019) Analisis pengaruh brand awareness, need for uniqueness, perceived quality dan country of origin terhadap customer loyalty melalui price premium pada pelanggan " a bathing ape " di Surabaya. Bachelor thesis, Universtitas Pelita Harapan.
Timotius, Timotius (2019) Analisis pengaruh promotion activites terhadap customer loyalty melalui perceived quality, customer experience, dan customer satisfaction pada pengguna vivo di Surabaya. Bachelor thesis, Universtitas Pelita Harapan.
Daven, Olivia Joevita (2019) Analisis pengaruh affective community commitment, continuance community commitment, dan normative community commitment terhadap brand commitment melalui brand attachment pada pengguna tokopedia di Surabaya. Bachelor thesis, Universtitas Pelita Harapan.
Putra, Kevin Audry Ian (2019) Analisis pengaruh quality of product, brand image, dan quality of service terhadap customer loyalty melalui customer trust pada pelanggan uniqlo di Surabaya. Bachelor thesis, Universtitas Pelita Harapan.
Genewa, Debora Valonsa (2019) Analisis pengaruh social media marketing terhadap brand awareness dan brand image dalam membentuk brand loyalty pelanggan shopee di Surabaya. Bachelor thesis, Universtitas Pelita Harapan.
Rudianto, Joshua (2019) Analisis pengaruh green perceived quality dan green perceived risk terhadap green trust melalui green satisfaction pada konsumen the body shop di Surabaya. Bachelor thesis, Universtitas Pelita Harapan.
Soetikno, Riandika (2016) Pengaruh food quality, service quality, terhadap repurchase intension melalui perceieved value dan customer satisfaction (studi kasus pada carl’s junior di Surabaya). Bachelor thesis, Universtitas Pelita Harapan.
Handoyo, Hendy Warsito (2015) Pengaruh service quality,price,dan brand image pull & bear terhadap customer satisfaction dan repurchase intention di Surabaya. Bachelor thesis, Universtitas Pelita Harapan.
