Items where Author is "Amelia, Kirana"
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Thesis
Amelia, Kirana (2021) Analisis variabel perceived herd behavior, subjective norms, peer communication, emotional support, dan parasocial interaction terhadap intention to purchase in social commerce pada pelanggan Tokopedia di Surabaya - Analysis of variables perceived herd behavior, subjective norms, peer communication, emotional support, and parasocial interaction on intention to purchase in social commerce on Tokopedia customers in Surabaya. Bachelor thesis, Universitas Pelita Harapan.