Items where Author is "Purwanto, Felicya Novita"
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Purwanto, Felicya Novita (2021) Pengaruh citra merek, kualitas produk, word of mouth terhadap keputusan pembelian sepatu converse di Jakarta=the influence of brand image, product quality and word of mouth on converse shoes buying decision in Jakarta. Bachelor thesis, Universitas Pelitas Harapan.