Thesis

Steawan, Andre and Ransingin, Maya (2020) Pengaruh ewom dan ereferral terhadap brand image dan dampaknya terhadap purchase intention: studi kasus pada produk perawatan kulit wajah merek Nivea. Masters thesis, Universitas Pelita Harapan.

Ransingin, Maya (2017) The analysis of global marketing mix and adaptation on the decision of purchasing Maybelline Cosmetic products (a survey on female students domiciled in Jakarta). Bachelor thesis, Universitas Pelita Harapan.