Items where Author is "Rarumangkay, Brando"
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Rarumangkay, Brando (2021) Menganalisis pengaruh social media advertising content, dan social media sales promotion content terhadap behavioural intention, melalui hedonic brand image dan functional brand image pada pelanggan dessertbox Bittersweet by Najla di Surabaya. Bachelor thesis, Universitas Pelita Harapan.