Items where Author is "Romangsuriat, Maria Natasha Indhira Maharani"
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Romangsuriat, Maria Natasha Indhira Maharani (2022) Analisis pengaruh parasocial relationship dan perceived enjoyment terhadap impulse buying dengan mediasi urge to buy = Analysis on the effects of parasocial relationship and perceived enjoyment towards impulse buying with the mediation of urge to buy. Masters thesis, Universitas Pelita Harapan.