Items where Author is "Steven, Ivan"
Group by: Item Type | No Grouping
Number of items: 1.
Steven, Ivan (2020) Pengaruh Kepribadian, Hedonic Shopping Motivation, dan Suasana Toko Terhadap Impulse Buying Behavior Pada Gen X dan Gen Z yang Dimediasi Oleh Emosi Positif di Hypermart. Bachelor thesis, Universitas Pelita Harapan.