Thesis

Sutrisno, Zatira Yuningwati (2020) Analisis pengaruh dimensi social media marketing activities terhadap customer loyalty melalui value equity, brand equity, dan relationship equity pada pelanggan Shopee Indonesia di Surabaya = The influence analysis of social media marketing activities dimensions on customer loyalty through value equity, brand equity, and relationship equity to Shopee Indonesia’s customers in Surabaya. Masters thesis, Universitas Pelita Harapan.

Sutrisno, Zatira Yuningwati (2019) Analisis pengaruh quality, price level, price fairness, positive emotions, dan symbolic dimension terhadap customer satisfaction dan pada akhirnya repurchase intention pelanggan transmart hypermarket di Surabaya. Bachelor thesis, Universtitas Pelita Harapan.