Items where Author is "Tjong, Michael"
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Thesis
Tjong, Michael and Santoso, Eric (2019) Impact of Hedonic Value, Utilitarian Value, Satisfaction, Attitude, Social Norms, Social Identification, and Stickiness Towards Intention to Make In-App Purchase: An Empirical Study of MOBA Mobile Games. Bachelor thesis, Universitas Pelita Harapan.