Items where Author is "Wibowo, Cyntia Jovina"
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Thesis
Wibowo, Cyntia Jovina (2021) Pengaruh value congruity, customer brand identification, affective brand commitment, customer brand engagement, terhadap brand loyalty kedai kopi: kasus Starbucks. Masters thesis, Universitas Pelita Harapan.
Wibowo, Cyntia Jovina (2018) A study of bizzy millenial employee behavioural intentions towards it adoption. Bachelor thesis, Universitas Pelita Harapan.