Items where Author is "Wiyono, Stevie Pramudita"
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Thesis
Wiyono, Stevie Pramudita (2024) Pengaruh humanizing brand experience terhadap hospital choice intention dengan mediasi brand benevolence, brand reliability, brand sincerity, brand prestige, dan health literacy sebagai variabel moderasi. Masters thesis, Universitas Pelita Harapan.
Wiyono, Stevie Pramudita (2024) Pengaruh humanizing brand experience terhadap hospital choice intention dengan mediasi brand benevolence, brand reliability, brand sincerity, brand prestige, dan health literacy sebagai variabel moderasi. Masters thesis, Universitas Pelita Harapan.