Items where Author is "Ghifari, Muhammad Raihan"
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Thesis
Ghifari, Muhammad Raihan (2024) Pengaruh atribut sosial komersial terhadap keterlibatan pelanggan: dampak pada niat pembelian ulang dan niat ewom produk kesehatan Elvasense = The influence of social commerce attributes on customer engagement: impact on repurchase intention and ewom intention for Elvasense health products. Bachelor thesis, Universitas Pelita Harapan.