Items where Author is "Santoso, Stefani"
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Santoso, Stefani (2021) Analisis pengaruh functional benefit dan social benefit terhadap brand attitude melalui satisfaction with the salesperson sebagai variabel mediasi dan gender of the salesperson sebagai pembanding pada Matahari Department Store = Analysis of the effect of functional benefits and social benefits towards brand attitude through satisfaction with the salesperson as a mediation variable and gender of the salesperson as a comparison on Matahari department store. Bachelor thesis, Universities Pelita Harapan.