Penerimaan teknologi komunikasi (studi model penerimaan teknologi dan tindakan beralasan dalam penerapan video banking di PT Bank CIMB Niaga)

Septiady, Wredy (2017) Penerimaan teknologi komunikasi (studi model penerimaan teknologi dan tindakan beralasan dalam penerapan video banking di PT Bank CIMB Niaga). Masters thesis, Universitas Pelita Harapan.

[img] Text (Title)
title_watermark.pdf
Restricted to Registered users only
Available under License Creative Commons Attribution Non-commercial Share Alike.

Download (2MB)
[img] Text (Abstract)
abstract.pdf
Available under License Creative Commons Attribution Non-commercial Share Alike.

Download (369kB)
[img] Text (ToC)
toc.pdf
Available under License Creative Commons Attribution Non-commercial Share Alike.

Download (636kB)
[img] Text (Chapter 1)
chapter 1.pdf
Available under License Creative Commons Attribution Non-commercial Share Alike.

Download (373kB)
[img] Text (Chapter 2)
chapter 2.pdf
Restricted to Registered users only
Available under License Creative Commons Attribution Non-commercial Share Alike.

Download (309kB)
[img] Text (Chapter 3)
chapter 3.pdf
Restricted to Registered users only
Available under License Creative Commons Attribution Non-commercial Share Alike.

Download (399kB)
[img] Text (Chapter 4)
chapter 4.pdf
Restricted to Registered users only
Available under License Creative Commons Attribution Non-commercial Share Alike.

Download (410kB)
[img] Text (Chapter 5)
chapter 5.pdf
Restricted to Registered users only
Available under License Creative Commons Attribution Non-commercial Share Alike.

Download (1MB)
[img] Text (Chapter 6)
chapter 6.pdf
Restricted to Registered users only
Available under License Creative Commons Attribution Non-commercial Share Alike.

Download (295kB)
[img] Text (Bibliography)
bibliography.pdf
Restricted to Registered users only
Available under License Creative Commons Attribution Non-commercial Share Alike.

Download (393kB)
[img] Text (Appendices)
appendices.pdf
Restricted to Registered users only
Available under License Creative Commons Attribution Non-commercial Share Alike.

Download (2MB)

Abstract

Now days Technology Re-invention & Development generate delivery of information so rapid which Influence much on business. Banking Industry re engineer its information technology to fulfill customer needs which is the availability of customer services face to face through video banking in CIMB Bank. By Implement Video Banking, CIMB Bank will make customers easier to communicate with the bank either in weekend or weekdays. These research used qualitative approach through customers survey in using video banking. Easiness variable and customer benefit in Communication Technology Acceptance at CIMB Bank as an outcome of this research. / Perkembangan dan kemajuan teknologi komunikasi disegala bidang membuat semua proses penyampaian informasi menjadi semakin cepat, dampak yang besar karena kemajuan teknologi komunikasi ini pun terjadi disegala bidang bisnis. Dunia perbankan melakukan pembaruan teknologi komunikasi untuk memenuhi kebutuhan dan keinginan nasabahnya salah satunya adalah dengan layanan video banking pada PT Bank CIMB Niaga. Penerapan teknologi video banking ini bertujuan lebih memudahkan berkomunikasi dan memberikan manfaat kepada nasabah-nasabahnya. Peneliltian ini menggunakan pendekatan kuantitatif dengan memberikan survei kepada para nasabah yang telah menggunakan video banking dalam berkomunikasi dan bertransaksi di CIMB Niaga. Hasil yang diperoleh dalam penelitian ini adalah variabel kemudahan dan manfaat akan memberikan dampak yang besar terhadap penerimaan teknologi komunikasi video banking di Bank CIMB Niaga.

Item Type: Thesis (Masters)
Creators:
CreatorsNIMEmail
Septiady, WredyNIM01689120003UNSPECIFIED
Contributors:
ContributionContributorsNIDN/NIDKEmail
Thesis advisorIrwansyah, IrwansyahUNSPECIFIEDUNSPECIFIED
Additional Information: T 89-12 SEP p
Uncontrolled Keywords: Technology Acceptance ; Communication Technology ; Video Banking
Subjects: H Social Sciences > HM Sociology > HM 1201-1216 Communication
Divisions: University Subject > Current > Faculty/School - UPH Karawaci > Faculty of Social and Political Science > Master of Communication Science
Current > Faculty/School - UPH Karawaci > Faculty of Social and Political Science > Master of Communication Science
Depositing User: Users 15 not found.
Date Deposited: 09 Apr 2019 01:59
Last Modified: 04 Aug 2021 06:55
URI: http://repository.uph.edu/id/eprint/2928

Actions (login required)

View Item View Item