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Tifanny, Tifanny (2023) Analisis pengaruh trustworthiness, congruence, expertise, familiarity, brand involvement, dan brand engagement terhadap customer loyalty pada pelanggan brand coach x selena gomez di Medan (2022). Masters thesis, Universitas Pelita Harapan.
Luthfia, Siti Anissa (2022) Analisis pengaruh perceived herd behavior, subjective norms, peer communication, emotional support dan parasocial interaction terhadap intention to purchase di social commerce pada pelanggan shopee di Medan. Masters thesis, Universitas Pelita Harapan.
Vincent, Vincent (2022) Analisa pengaruh quality, perceived value, innovation, popularity terhadap repurchase intention melalui customer satisfaction pada pelanggan blibli di Medan. Masters thesis, Universitas Pelita Harapan.
Maullania, Mizha Maqfirrah (2022) Analisis pengaruh green product quality, green product price, green brand image, dan salesperson’s green expertise, terhadap green customers satisfaction dan green customers loyalty dengan environmental knowledge sebagai variable moderasi pada pelanggan The Body Shop di Medan = Analysis of the influence of green product quality, green product price, green corporate image, and salesperson's green expertise, on green customers satisfaction and green customers loyalty with environmental knowledge as variable moderation on The Body Shop customers in Medan. Masters thesis, Universitas Pelita Harapan.