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Pengestu, Daniel Paulus (2012) Analisis pengaruh social media communication terhadap consumer behaviour melalui consumer mindset Keripik Maicih di Surabaya. Bachelor thesis, Universtitas Pelita Harapan.
Jiewanto, Angela (2012) Analysis of antecedents of purchase intention towards a traditional indonesian store: a case study of Barata Pasaraya Surabaya. Bachelor thesis, Universtitas Pelita Harapan.
Saputra, I Gede Wisnu Ari (2012) The effect of consumer ethnocentrism, product attitudes, and purchase intention of batik in Surabaya. Bachelor thesis, Universtitas Pelita Harapan.
Setiawan, Liem Vivi Yuwita (2012) The effect of perceived risk, perceived quality and perceived value toward customer purchase decision at ud hasil in Surabaya. Bachelor thesis, Universtitas Pelita Harapan.
Susanto, Hutomo Mandala Putra (2012) The effect of organizational culture in shaping learning organization in company x. Bachelor thesis, Universtitas Pelita Harapan.
Mulia, Johanes Abdi (2012) Factors influencing customer buying decision at d’season hotel Surabaya. Bachelor thesis, Universtitas Pelita Harapan.
Wahyudi, Stella (2012) Assessing the influence of consumers’ perceptions on starbucks’ logo change towards consumers’ interest curiosity and brand attitude. Bachelor thesis, Universtitas Pelita Harapan.
Margono, Joyce (2012) Employees’ perceptions on organizational support and affective commitment toward turnover intention: the case of Toko Emas Harapan. Bachelor thesis, Universtitas Pelita Harapan.
Christian, Alexander (2012) The effect of brand trust, brand affect, and brand personality toward brand loyalty which impact to brand performance: case on mcdonald’s Basuki Rachmat Surabaya. Bachelor thesis, Universtitas Pelita Harapan.
Maniagasi, Ester (2012) Hubungan reward management system terhadap motivation dalam meningkatkan organization commitment di karyawan universitas Pelita Harapan Surabaya. Bachelor thesis, Universtitas Pelita Harapan.
Sukatama, Audrey Fabrianne (2011) Analisis pengaruh store image terhadap store Loyalty melalui store satisfaction pada Giant Hypermarket di Surabaya. Bachelor thesis, Universtitas Pelita Harapan.
Ang, Stephanie Angelina Wijaya (2011) Analisis consumer’s buying behavior pada toko tradisional melalui servqual, kepercayaan dan emotional branding (studi kasus pada toko Tulus Harapan Surabaya). Bachelor thesis, Universtitas Pelita Harapan.
Pungus, Priscilia (2011) Pengaruh bintang iklan terhadap citra-diri dalam menimbulkan sikap konsumen terhadap produk lini baru l’oreal paris : sebuah studi kasus pada mahasiswa UPH Surabaya. Bachelor thesis, Universtitas Pelita Harapan.
Liem, Carolina Chandra Purwanto (2011) Pengaruh kualitas layanan terhadap kepuasan pelanggan dan switching intention rumah kos mahasiswa di Siwalankerto, Surabaya. Bachelor thesis, Universtitas Pelita Harapan.
Prajogo, Daniel Kurniawan (2011) Analisa strategi pemasaran internet 7cs terhadap keputusan pembelian di rajahanduk.com. Bachelor thesis, Universtitas Pelita Harapan.
