Analisis pengaruh perilaku, norma subjektif, kontrol perilaku dan kepribadian proaktif terhadap intensi berwirausaha mahasiswa program studi manajemen Universitas Pelita Harapan Karawaci = The influence of behavior, subjective norm, perceived behavior control, and proactive personality towards the entrepreneurial intention of management students in Pelita Harapan university Karawaci

Athira, Naura Sekar (2020) Analisis pengaruh perilaku, norma subjektif, kontrol perilaku dan kepribadian proaktif terhadap intensi berwirausaha mahasiswa program studi manajemen Universitas Pelita Harapan Karawaci = The influence of behavior, subjective norm, perceived behavior control, and proactive personality towards the entrepreneurial intention of management students in Pelita Harapan university Karawaci. Bachelor thesis, Universitas Pelita Harapan.

	Text (Title) Title - 2021-02-17T103553.185.pdf Restricted to Registered users only Available under License Creative Commons Attribution Non-commercial Share Alike. Download (529kB)
Preview	Text (Abstract) Abstract.pdf Available under License Creative Commons Attribution Non-commercial Share Alike. Download (163kB) | Preview
Preview	Text (ToC) ToC.pdf Available under License Creative Commons Attribution Non-commercial Share Alike. Download (298kB) | Preview
Preview	Text (Chapter 1) Chapter 1.pdf Available under License Creative Commons Attribution Non-commercial Share Alike. Download (246kB) | Preview
	Text (Chapter 2) Chapter 2.pdf Restricted to Registered users only Available under License Creative Commons Attribution Non-commercial Share Alike. Download (295kB)
	Text (Chapter 3) Chapter 3.pdf Restricted to Registered users only Available under License Creative Commons Attribution Non-commercial Share Alike. Download (387kB)
	Text (Chapter 4) Chapter 4.pdf Restricted to Registered users only Available under License Creative Commons Attribution Non-commercial Share Alike. Download (383kB)
	Text (Chapter 5) Chapter 5.pdf Restricted to Registered users only Available under License Creative Commons Attribution Non-commercial Share Alike. Download (167kB)
Preview	Text (Bibliography) Bibliography.pdf Available under License Creative Commons Attribution Non-commercial Share Alike. Download (310kB) | Preview
	Text (Appendices) Appendices.pdf Restricted to Repository staff only Available under License Creative Commons Attribution Non-commercial Share Alike. Download (446kB)

Abstract

Penelitian ini menggunakan theory planned behavior yang terdiri dari perilaku, norma subjektif, dan kontrol perilaku, serta teori kepribadian proaktif untuk mengetahui intensi berwirausaha di Universitas Pelita Harapan Karawaci khususnya mahasiswa program studi manajemen. Teknik pengambilan sampel pada penelitian ini menggunakan teknik simple random sampling dimana responden merupakan mahasiswa program studi Manajemen Universitas Pelita Harapan Karawaci angkatan 2016 sampai 2020. Sampel dalam penelitian ini berjumlah 170 responden dengan metode pengumpulan data berupa kuesioner elektronik. Data diolah dengan menggunakan analisis validitas, reliabilitas, dan analisis statistik. Adapun, pengolahan data menggunakan software SmartPLS 3.0. Hasil penelitian menunjukkan bahwa variabel perilaku dan kepribadian proaktif mempunyai pengaruh terhadap intensi berwirausaha, sedangkan variabel norma subjektif dan kontrol perilaku tidak memiliki pengaruh terhadap intensi berwirausaha./This study using Theory Planned of Behavior that consist of behavior, subjective norm, perceived control, and proactive personality theory to understand the relationship with entrepreneurship intention of management students in Pelita Harapan University Karawaci class of 2016 until 2020. This study is using simple random sampling. We distributed electronic questionaries to 170 respondents of management students in Pelita Harapan University Karawaci. Data is processed using validity analysis, reliability, and statistical analysis. The data processed through SmartPLS 3.0 software. The results showed that proactive behavior and behavior variables have an influence on entrepreneurial intentions, while subjective norm and perceived behavior control variable have no influence on entrepreneurial intentions.

Actions (login required)

View Item