Pengaruh motivasi, kreativitas, inovasi, dan modal usaha terhadap minat berwirausaha mahasiswa di Universitas Pelita Harapan

Chandra, Kristopher Budiman (2023) Pengaruh motivasi, kreativitas, inovasi, dan modal usaha terhadap minat berwirausaha mahasiswa di Universitas Pelita Harapan. Bachelor thesis, Universitas Pelita Harapan.

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Abstract

Penelitian in bertujuan untuk mencari dan menganalisis pengaruh motivasi terhadap minat berwirausaha, untuk menganalisis dan mencari pengaruh kreativitas terhadap minat berwirausaha, untuk menganalisis dan mencari pengaruh inovasi terhadap minat berwirausaha, dan untuk mencari dan menganalisis pengaruh modal usaha terhadap minat berwirausaha. Target populasi dalam penelitian ini adalah mahasiswa Universitas Pelita Harapan Fakultas Ekonomi Dan Bisnis yang meliputi program studi manajemen serta akuntansi. Terdapat 386 sampel dalam penelitian ini dan data dikumpulkan dengan metode menggunakan kuesioner secara daring dengan menggunakan platform dari Google Form. Teknik pengumpulan sampelnya menggunakan nonprobability sampling dengan menggunakan metode convinient sampling. Teknik analisis data dengan menggunakan pengujian PLS-SEM. Hasil penelitian menunjukkan semua hipotesis dalam penelitian ini didukung. Hipotesis motivasi terhadap minat berwirausaha didukung secara positif dan signifikan, hipotesis kreativitas terhadap minat berwirausaha didukung secara positif dan signifikan, hipotesis inovasi terhadap minat berwirausaha didukung secara positif dan signifikan, dan hipotesis modal usaha terhadap minat berwirausaha didukung secara positif dan signifikan./ This study aims to find and analyze the influence of motivation on entrepreneurial intentions, analyze and look for the influence of creativity on entrepreneurial intentions, analyze and look for the influence of innovation on entrepreneurial intentions, and seek and analyze the influence of business. entrepreneurial intention. The target population in this study were students of Pelita Harapan University, Faculty of Economics and Business, which included management and accounting study programs. There were 386 samples in this study and data were collected using an online questionnaire using the Google Form platform. The sampling technique used nonprobability sampling using convenience sampling method. Data analysis techniques using PLS-SEM testing. The research results show that all the hypotheses in this study are supported. The motivational hypothesis on entrepreneurial interest is supported positively and significantly, the creativity hypothesis on entrepreneurial interest is positively and significantly supported, the innovation hypothesis on entrepreneurial interest is positively and significantly supported, and the venture capital hypothesis on entrepreneurial interest. in entrepreneurship is supported positively and significantly.

Item Type: Thesis (Bachelor)
Creators:
CreatorsNIMEmail
Chandra, Kristopher Budiman01011190178budi0809@gmail.com
Contributors:
ContributionContributorsNIDN/NIDKEmail
Thesis advisorBernarto, Innocentius0320016501UNSPECIFIED
Uncontrolled Keywords: motivasi, kreativitas, inovasi, modal usaha, minat berwirausaha
Subjects: H Social Sciences > HD Industries. Land use. Labor > HD28 Management. Industrial Management
Divisions: University Subject > Current > Faculty/School - UPH Karawaci > Business School > Management
Current > Faculty/School - UPH Karawaci > Business School > Management
Depositing User: Kristopher Budiman Chandra
Date Deposited: 15 Jun 2023 09:17
Last Modified: 15 Jun 2023 09:17
URI: http://repository.uph.edu/id/eprint/55886

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