The needs of transportation in this era become increasing alongside the advancement of technologies. Nowadays people are offered by a huge number of brands that provide transportation services starting from motorcycle to airplane. By this offering, people have preferences and perception towards a brand in order to fulfill their satisfaction as much as they want. This paper examines how perceived value and building a good brand image in airlines industry are important to creates a good perceptions to the customers who willing to satisfy their needs and preferences in order for a company to maintain a good relationship and re-generate purchase decision from customers that later on will become a constant buying called repurchase intention. Repurchase intention is one of the key factors for a global company to increase their revenues for their goals to expand their business from domestic scale into international scale. The sample of this research is 250 respondents of Garuda Indonesia customers, the answers of respondents are collected with the help of physical form of questionnaire and Google Form. All data are analyzed using combination between IBM SPSS Statistic 25 and IBM SPSS AMOS 23. This Research was conducted starting from January 2019 until April 2019. The testing results were shown that there are 5 hypothesis that are accepted with the data analysis of SPSS and AMOS. The Result of this research shown that The collaboration of Perceived Value, Brand Image, and Brand Satisfaction have positive correlation and support the Repurchase Intention of Garuda Indonesia’s customers.