Hubungan isolasi terhadap kecenderungan pembelian luxury brand : efek moderasi kecemasan dan modal sosial dari covid-19

Hedilis, Refani (2022) Hubungan isolasi terhadap kecenderungan pembelian luxury brand : efek moderasi kecemasan dan modal sosial dari covid-19. Bachelor thesis, Universitas Pelita Harapan.

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Abstract

Hubungan Isolasi Terhadap Kecenderungan Pembelian Luxury Brand : Efek Moderasi Kecemasan Dan Modal Sosial Dari COVID-19

Item Type: Thesis (Bachelor)
Creators:
CreatorsNIMEmail
Hedilis, RefaniNIM01011190057refanifanii@gmail.com
Contributors:
ContributionContributorsNIDN/NIDKEmail
Thesis advisorHariandja, Evo SampetuaNIDN0324056501evo.hariandja@uph.edu
Uncontrolled Keywords: feeling of isolation ; bandwagon luxury consumption behavior ; covid-19 anxiety ; social capital ; subjective well-being related to luxury brand ; intention to purchase luxury brand
Subjects: H Social Sciences > HD Industries. Land use. Labor > HD28 Management. Industrial Management
Divisions: University Subject > Current > Faculty/School - UPH Karawaci > Business School > Management
Current > Faculty/School - UPH Karawaci > Business School > Management
Depositing User: Refani Hedilis
Date Deposited: 03 Jan 2023 02:44
Last Modified: 02 Mar 2023 07:58
URI: http://repository.uph.edu/id/eprint/52030

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