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Gracia, Abigail (2023) Pengaruh political skill, customer-relationship-building competence, customer-oriented selling, dan customer-directed deviance terhadap sales performance PT. Astra International Tbk. Bachelor thesis, Universitas Pelita Harapan.
Fauziah, Febyandra (2019) Hubungan kemampuan perusahaan (corporate ability) dan tanggung jawab sosial perusahaan terhadap kepuasan pelanggan yang dimediasi oleh identifikasi merek. Bachelor thesis, Universitas Pelita Harapan.
Gratiana, Winarni (2019) Hubungan perceived complexity dan perceptual fluency terhadap aesthetic evaluation dan purchase intention: studi kasus perbandingan lays dan pringles. Bachelor thesis, Universitas Pelita Harapan.
Nikitasya, Ida Ayu (2019) Analisis pengaruh brand credibility, image, familiarity terhadap attitude dan attachment dalam privat label tisu dan air mineral indomaret. Bachelor thesis, Universitas Pelita Harapan.
Hutama, Alvin Christian (2019) Pengaruh brand equity terhadap keputusan pembelian iPhone di fakultas ekonomi Universitas Pelita Harapan. Bachelor thesis, Universitas Pelita Harapan.
Darmasatya, Ahimsa (2019) Pengaruh citra merek, harga dan kualitas produk terhadap keputusan pembelian iPhone (studi mahasiswa universitas pelita harapan karawaci). Bachelor thesis, Universitas Pelita Harapan.
Christopher, Aldo (2019) Pengaruh kualitas layanan, kualitas produk dan harga terhadap kepuasan pelanggan Maxx Coffee benton junction. Bachelor thesis, Universitas Pelita Harapan.
Mulyani, Josephine (2019) The relationship between strategic orientation and organizational performance in online transporation: a case study from customer's perspective. Bachelor thesis, Universitas Pelita Harapan.
Tjandera, Wily (2019) Linking organizational culture, organizational learning, market orientation and innovation culture amongst indonesian msmes. Bachelor thesis, Universitas Pelita Harapan.
Lauwandra, Hana (2018) Pengaruh variabel demografis terhadpa kualitas pengalaman pelanggan di toko ritel H&M Supermall Lippo Karawaci. Bachelor thesis, Universitas Pelita Harapan.
Luckita, William Tri Andhika (2018) Hubungan brand trust terhadap brand loyalty dimediasi oleh self-brand connection pada produk sepatu sneakers Adidas. Bachelor thesis, Universitas Pelita Harapan.
Nawir, Leony Agustin (2018) Hubungan kongruensi komunikasi eksternal terhadap manajemen merek internal karyawan di Universitas Pelita Harapan. Bachelor thesis, Universitas Pelita Harapan.
Fina, Yosvera (2018) Hubungan personality traits terhadap behaviour pengguna social network sites dalam membagi ulang information dan rumour sharing dari early adopters di Instagram. Bachelor thesis, Universitas Pelita Harapan.
Connery, Derrick (2018) Pengembangan bisnis Clean n' Tidy Auto Detailing. Bachelor thesis, Universitas Pelita harapan.
Cang, Ketty (2018) Hubungan antara brand experience dan brand admiration terhadap brand equity. Bachelor thesis, Universitas Pelita Harapan.
Silas, Fellicia Monica (2018) Hubungan antara brand experience dan brand admiration terhadap brand equity. Bachelor thesis, Universitas Pelita Harapan.
Simangunsong, Elizabeth Christine Carolina (2018) Brand jealousy, willingness to pay premium, and brand loyalty: The mediating role of materialism and brand attachment (global brand products). Bachelor thesis, Universitas Pelita Harapan.
Tjokrosoeharto, Thresia (2018) The relationship between theory of planned behavior on purchase intention: moderating effects of country of origin and price sensitivity. Bachelor thesis, Universitas Pelita Harapan.
Nuvita, Lia (2017) Strategi pemasaran perusahaan properti Mas Group pada proyek Kota Sutera. Bachelor thesis, Universitas Pelita Harapan.
