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Purba, Rosma Indriana (2024) Peningkatan mutu satuan pendidikan kerjasama melalui model akreditasi terpadu (studi multi kasus akreditasi Satuan Pendidikan Kerjasama, akreditasi ACSI, akreditasi IB dan akreditasi Cambridge). Doctoral thesis, Universitas Pelita Harapan.
Purnamasari, Dian (2024) Sustainability karier guru melalui motivasi, beban kerja, internalisasi Keislaman, dan komitmen dengan kepemimpinan atasan sebagai moderator pada generasi milenial Muhammadiyah. Doctoral thesis, Universitas Pelita Harapan.
Yuhara, Harvin (2024) Peran self-identity,self congruity,dan percieved value dalam memasarkan produk bio-plastics. Bachelor thesis, Universitas Pelita Harpan.
Lanase, Jason Aliandro (2024) Membangun kredibilitas merek: peran keterlibatan, identifikasi, reputasi, dan keterikatan pada brand Mitsubishi Motors di Indonesia. Bachelor thesis, Universitas Pelita Harapan.
Japen, Kheisa (2024) Pengaruh brand reputation, brand experience, dan brand competence terhadap trust in a brand (studi kasus pada pengguna produk Iphone di Indonesia) = The effect of brand reputation, brand experience, and brand competence on trust in a brand (case study on Iphone product users in Indonesia). Bachelor thesis, Universitas Pelita Harapan.
Kristiyono, Paulus Yokie Radnan (2023) Anteseden pemasaran media sosial pada kualitas pengalaman konsumen dan dampaknya terhadap pembelian ulang merek makanan beku lokal di Indonesia. Doctoral thesis, Universitas Pelita Harapan.
Halim, Sharon Vanessa (2023) PERAN MEDIASI BRAND CREDIBILITY PADA CELEBRITY CREDIBILITY DALAM MEMBANGUN BRAND EQUITY DAN HUBUNGAN PELANGGAN YANG TAK TERGOYAHKAN (STUDI KASUS PADA MAHASISWA TANGERANG). Bachelor thesis, Universitas Pelita Harapan.
Fransisca, Agnes (2023) Analisis Pengaruh Electronic Word of Mouth (eWOM) sebagai Sumber Informasi pada Era Digital terhadap Proses Pembelian Konsumen. Bachelor thesis, Universitas Pelita Harapan.
Enjellia, Enjellia (2023) Analisis faktor-faktor kepuasan pelanggan dalam menggunakan aplikasi mobile banking blu by bca digital pada mahasiswa di wilayah Tangerang. Bachelor thesis, Universitas Pelita Harapan.
Dicky, Delvin Jonathan (2023) Kontribusi keterlibatan wisatawan dan ekuitas merek terhadap kepuasan dan loyalitas; studi kasus pada Taman Nasional Bromo. Bachelor thesis, Universitas Pelita Harapan.
Meliani, Candria (2023) Pengukuran antara Product Innovation, Market Innovation, Process Innovation, dan Marketing Communication Capability terhadap Hotel Performance. Bachelor thesis, Universitas Pelita Harapan.
Natalie, Clara (2023) Peran corporate social responsibility dalam mengembangkan brand loyalty: paradigma persepsi yang dimiliki oleh konsumen Scarlett Whitening. Bachelor thesis, Universitas Pelita Harapan.
Rebecca, Michelle (2023) Faktor-faktor yang mempengaruhi customer behavior pada online brand community pada aplikasi Female Daily di Jabodetabek. Bachelor thesis, Universitas Pelita Harapan.
Titah, Natasya (2023) Dampak penggunaan sosial media pada perilaku belanja online. Bachelor thesis, Universitas Pelita Harapan.
Merlyn, Merlyn (2023) Pengaruh brand passion, brand community commitment terhadap komunitas online Nike. Bachelor thesis, Universitas Pelita Harapan.
Susanto, Angel Maria (2023) Pengaruh sikap pribadi telecommuting, technology, driving,online grocery shopping terhadap pengalaman niat belanja online bahan makanan pokok. Bachelor thesis, Universitas Pelita Harapan.
Husni, Husni (2023) Resiliensi wirausaha untuk keberlangsungan usaha di masa pandemi COVID-19: Penelitian Interpretative Phenomenological Analysis. Doctoral thesis, Universitas Pelita Harapan.
Chung, Yeonje (2023) Analisa pengaruh dari citra merek, harga, kepercayaan, kemudahan bertransaksi terhadap keputusan pembelian pada aplikasi shopee di Indonesia. Bachelor thesis, Universitas Pelita Harapan.
Candra, Nicholas (2023) Analisis conceptual framework untuk memediasi flow experience antara destination brand experience dan destination loyalty. Bachelor thesis, Universitas Pelita Harapan.
Ivon, Claudya Renilda (2023) The relationship between brand attitude, brand attachment, brand experience, and brand satisfaction. Bachelor thesis, Universitas Pelita Harapan.
Rohmah, Nur Laiela Hidayatur (2023) Pengaruh materialism, brand image, impression management purchase motivation, dan sustainability, terhadap purchase intention produk nike. Bachelor thesis, Universitas Pelita Harapan.
Fortuna, Irene (2023) Hubungan advertising disclosure dan source credibility pada purchase intention brand Scarlett Whitening Indonesia. Bachelor thesis, Universitas Pelita Harapan.
Elvando, Candra (2023) Pengaruh Interface Quality Aplikasi Shopee Terhadap Purchase Intention. Bachelor thesis, Universitas Pelita Harapan.
Gavrila, Gieskha Tritania (2023) Pengaruh konten pada akun sosial media terhadap perilaku pembelian produk scarlett whitening yang dimoderasikan oleh citra produk. Bachelor thesis, Universitas Pelita Harapan.
Hedilis, Refani (2022) Hubungan isolasi terhadap kecenderungan pembelian luxury brand : efek moderasi kecemasan dan modal sosial dari covid-19. Bachelor thesis, Universitas Pelita Harapan.
David, Samuel (2022) Hubungan self-congruity dan need for uniqueness terhadap brand loyalty melalui brand experience dan brand attachment pada uniqlo Indonesia. Bachelor thesis, Universitas Pelita Harapan.
Valiant, Vincent (2022) Pengaruh kualitas layanan elektronik dan kualitas makanan terhadap loyalitas konsumen pengguna aplikasi GrabFood di kota Jakarta yang dimediasi oleh persepsi nilai dan kepuasan pelanggan. Bachelor thesis, Universitas Pelita Harapan.
Tendean, Steven (2022) Hubungan mobile banking service quality dan brand attachment dengan positive word-of-mouth. Bachelor thesis, Universitas Pelita Harapan.
Wiranata, Amanda Marcella (2022) Pengaruh consumer knowledge, reference group influence, luxury brand accessibility terhadap individual luxury value perception pada consumer behavior brand Hermes. Bachelor thesis, Universitas Pelita Harapan.
Audi, Aurelia (2022) Do brand relationships on social media motivate young Indonesian consumers' value co-creation and willingness to pay? the role of brand love. Bachelor thesis, Universitas Pelita Harapan.
Sutanto, Janice Veronica (2022) Efek keterlibatan pengguna Instagram terhadap user-generated content terkait merek yang tidak disponsori pada platform media sosial di Indonesia. Bachelor thesis, Universitas Pelita Harapan.
Tobing, Agustinus Nicholas L (2022) Digital and transformational capabilities in attaining sustainable competitive advantages: a case study from Indonesia life insurance industry. Doctoral thesis, Universitas Pelita Harapan.
Gumulya, Devanny (2022) Pembentukan innovation capability pada creative social enterprise: studi multi kasus pada PT Miko Bahtera Nusantara, PT Karya Dua Anyam, PT Jentera Garda Futura. Doctoral thesis, Universitas Pelita Harapan.
Hotama, Tiffani Alexia (2022) Pengaruh Brand Experience Terhadap Brand Equity Dan Visit Intentions Pada Toko Virtual Alfamind. Bachelor thesis, Universitas Pelita Harapan.
Wiguna, Agung Pratama (2022) Pengaruh Price, Quality Product Dan Brand Image Terhadap Purchasing Decision Smartphone Xiaomi Di Kota Bogor. Bachelor thesis, Universitas Pelita Harapan.
Hansel, Hendry (2022) Pengaruh Customer Engagement, Customer Trust, Brand Attachment dan Brand Image terhadap Brand Loyalty di Uniqlo Indonesia. Bachelor thesis, Universitas Pelita Harapan.
Valencia, Jesslyn (2022) Pengaruh brand social benefit dalam consumer-brand identification terhadap oppositional loyalty. Bachelor thesis, Universitas Pelita Harapan.
Gonadi, Felicia Ivana (2022) Pengaruh brand terhadap purchase likelihood dalam pemilihan hotel bintang 5 di Indonesia. Bachelor thesis, Universitas Pelita Harapan.
Valerie, Ivana (2022) Pengaruh nilai, aktivisme merek, kesadaran merek, dan niat perilaku dalam memprediksi konsumsi merek pakaian olahraga Nike di Indonesia = Influence of values, brand activism, brand consciousness, and behavioral intentions in predicting Nike's sportswear consumption in Indonesia. Bachelor thesis, Universitas Pelita Harapan.
jonathan, haskel (2022) Analisis pengaruh kemampuan inovasi dan tipe inovasi terhadap kinerja perusahaan (studi empiris pada umkm di Lampung). Bachelor thesis, Universitas Pelita Harapan.
Valencia, Valencia (2022) Faktor Pendahulu yang Mempengaruhi Kepercayaan Merek dan Loyalitas Merek Reddog: Berfokus pada Konsumen Indonesia. Bachelor thesis, Universitas Pelita Harapan.
Gozal, Felicia (2022) Nilai prestise massa antara Lenovo dan Apple Macbook di Jabodetabek. Bachelor thesis, Universitas Pelita Harapan.
Kim, Tae Leem (2022) The effect of brand passion through social media on samsung brand purchase intention. Bachelor thesis, University Pelita Harapan.
Wibowo, Audrey Patrick (2022) “Brand Reputation Dan Customer Voluntary Sharing Behaviour: Peran Intervening Brand Expression Brand Perceptions, Status Seeking Dan Brand Love : Pada Produk Nike“. Bachelor thesis, universitas pelita harapan.
Sari, Kania Safitri Chandra (2022) Pengaruh customer satisfaction terhadap customer loyalty pada gerai kopi Tuku. Bachelor thesis, Universitas Pelita Harapan.
Aldani, Jingga Gita (2022) Pengaruh Green Practice pada Brand Awareness, Brand Association, Perceived Quality dan Brand Loyalty terhadap Satisfaction dan Word of Mouth: Panasonic. Bachelor thesis, Universitas Pelita Harapan.
Mario, Charles (2021) Pengaruh peran kepemimpinan yang tangkas serta strategi flexibilitas menuju transformasi digital umkm di provinsi Bali. Bachelor thesis, Universitas Pelita Harapan.
Kinanta, Rizaldi (2021) Hubungan antara consumer brand identification, brand experience terhadap brand love dan brand loyalty dengan mediasi social media brand engagement Apple Indonesia = Relationship between consumer brand identification, brand experience to brand love and brand loyalty with mediation social media brand engagement Apple Indonesia. Bachelor thesis, Universitas Pelita Harapan.
Michelle, Michelle (2021) The Role of Vanity from Consumer and the Effect of Brand Consciousness in Luxury Fashion Goods Consumption in Indonesia. Bachelor thesis, Universitas Pelita Harapan.
Simanjuntak, Jason Pande (2021) How Technology Readiness and E- Commerce Impact to Consumer Behavior in Shopping Centre in the Pandemic Covid_19 Era = Bagaimana Kesiapan Teknologi dan E-Commerce Berdampak pada Perilaku Konsumen di Pusat Perbelanjaan Di Era Pandemi Covid_19. Bachelor thesis, Universitas Pelita Harapan.
Adzani, Aulya (2021) Pengaruh green brand story dengan anthropomorphism, reversal, symbolism, dan immersion pada perceived brand authenticity dan brand trust: merek The Body Shop. Bachelor thesis, Universitas Pelita Harapan.
Aeriela, Veren (2021) Drivers of brand credibility in consumer evaluation of global fashion brands and domestic fashion brands in Indonesia. Bachelor thesis, Universitas Pelita Harapan.
Vincent, Fellicia (2021) Pengaruh customer experience, customer satisfaction, dan customer loyalty terhadap brand power dan brand performance hotel internasional bintang 4-5 di Indonesia berdasarkan perspektif konsumen. Bachelor thesis, Universitas Pelita Harapan.
Alex, Anastasia (2021) Pengaruh relational drivers dan customer brand engagement terhadap brand evangelism dan repurchase intention pada Netflix Indonesia. Bachelor thesis, Universitas Pelita Harapan.
Valencia, Valencia (2021) The impact of value perceptions on purchase intention towards local and global makeup brand in Indonesia. Bachelor thesis, Universitas Pelita Harapan.
Gunawan, Gloria Herliana (2021) The influence of brand experiences on consumer-based brand equity of luxury brand Apple in Indonesia. Bachelor thesis, Universitas Pelita Harapan.
Aldo, Nathanael (2021) The influence of brand love towards customer well-being mediated by customer engagement of Android OS in Indonesia. Bachelor thesis, Universitas Pelita Harapan.
Kawilarang, Marcella (2021) Exploring materialistic bandwagon behavior in online fashion consumption. Bachelor thesis, Universitas Pelita Harapan.
Suryanto, Tirza Theresia (2021) Hubungan antara brand love, brand trust, brand respect terhadap brand loyalty serta implikasinya pada brand equity studi pada marketplace Indonesia. Bachelor thesis, Universitas Pelita Harapan.
Fujiarto, Della Claresta (2021) The role of customer hope and brand innovativeness towards online brand repurchase intentions in Indonesia = Peran customer hope dan brand innovativeness terhadap brand repurchase intentions online di Indonesia. Bachelor thesis, Universitas Pelita Harapan.
Febriyanti, Dewi (2020) Pengaruh centrality of visual product aesthetics, hedonic shopping motivation, price perception terhadap exploratory buying behavior tendency dan brand experience: konsumen merek mewah. Bachelor thesis, Universitas Pelita Harapan.
Sanjaya, Lisa (2020) Pengaruh brand experience, consumers emotional attachment to brand, brand satisfaction terhadap brand commitment: pada merek fashion global. Bachelor thesis, Universitas Pelita Harapan.
Frisher, Fransisca Amalia (2020) Pengaruh sosialisasi organisasi penyedia layanan kesehatan dan dukungan terhadap kesejahteraan pasien RS Mitra Keluarga Bekasi. Bachelor thesis, Universitas Pelita Harapan.
Sutanto, Natasha Gracia (2020) Peran pengalaman pelanggan dalam model preferensi merek dan niat pembelian kembali: studi kasus Indonesia. Bachelor thesis, Universitas Pelita Harapan.
Tanujaya, Priscille Putri (2020) Impact of Co-Creation Behavior Toward Perceived Value in Context of France Luxury Brands in Indonesia. Bachelor thesis, Universitas Pelita Harapan.
Gunarso, Lydia (2020) The moderating role of customer ethnocentrism on the linking of perceived brand globalness and customer purchase intention: an evidence from Indonesia. Bachelor thesis, Universitas Pelita Harapan.
Adeline, Aurellia and Eric, Ferdinandus and Christopher, Yossel (2020) Pendekatan Kultural Terhadap Brand Equity: Peran Brand Reputation, Brand Popularity, Dan Country Of Brand Origin. Bachelor thesis, Universitas Pelita Harapan.
Thongson, Grace Jelian and Darmawan, Iron Wesly and Florensia, Vivianta (2020) Pengaruh internet banking service quality terhadap e-customer satisfaction dan e-customer loyalty terhadap lembaga keuangan (bank BCA, Mandiri, dan BNI). Bachelor thesis, Universitas Pelita Harapan.
Pratiwi, Catherine and Yules, Sabrina and Prafika, Yovinca (2019) Analisis pengaruh antara consumer dan green brand pada konsumen the body shop Indonesia. Bachelor thesis, Universitas Pelita Harapan.
Sigumonrong, Ferliro Daniel and Nugroho, Michael Prayogo and Rudyanto, Rudyanto (2019) Pengaruh Network Resources kepada Firm Performance yang dimediasi oleh Organizational Agility dan Absorptive Capacity dari usaha mikro, kecil, dan menengah di Jabodetabek= The effect of network resources to firm performance mediated by organizational agility and absorptive capacity from micro, small, and medium enterprise in Jabodetabek. Bachelor thesis, Universitas Pelita Harapan.
Halim, Handi and Garry, Wilvin (2019) Pengaruh biophilic atmosphere terhadap emosi pengunjung dan niat perilaku konsumen untuk berkunjung = The effect of biophilic atmosphere on affective state and consumer behavior into visit. Bachelor thesis, Universitas Pelita Harapan.
Supangi, Levin and Lusli, Marcel Alvian (2019) Pengaruh customer experience terhadap emotional well-being dan customer loyalty pada layanan spa dan reflexology. Bachelor thesis, Universitas Pelita Harapan.
Setiono, Cerwyn Arden and Sari, Fitri Indah and Tarigan, Moniqa Iriane Pingkontha (2019) Sikap Konsumen atas Kredibilitas Endorser, Merek, dan Minat sehubungan dengan Celebrity Endorsement (Studi pada Ruang Guru). Bachelor thesis, Universitas Pelita Harapan.
Renaldi, Bernardinus (2019) Pengaruh kualitas layanan, harga, citra merek terhadap kepuasan pelanggan Go-jek” (studi pada Pelanggan Go-jek di UPH Karawaci). Bachelor thesis, Universitas Pelita Harapan.
Setiawan, Verdy (2019) Pengaruh kualitas layanan, harga, citra merek terhadap kepuasan pelanggan Go-jek” (studi pada pelanggan Go-jek di UPH Karawaci). Bachelor thesis, Universitas Pelita Harapan.
Putri, Hervienna Elfira (2019) Hubungan antara search convenience, evaluation convenience, transaction convenience, possession convenience, dan postpurchase convenience terhadap consumption experience dan continued usage intention pada pengguna aplikasi streaming music online. Bachelor thesis, Universitas Pelita Harapan.
Rykelin, Rykelin (2019) Pengaruh kualitas layanan, kualitas produk dan harga terhadap kepuasan pelanggan Maxx Coffee Benton Junction = Impact of service quality, product quality, and price towards customer satisfaction of Benton Junction Maxx Coffee. Bachelor thesis, Universitas Pelita Harapan.
Kaprianda, Kaprianda (2019) Pengaruh citra merek, harga dan kualitas produk terhadap keputusan pembelian iPhone (studi mahasiswa universitas pelita harapan karawaci). Bachelor thesis, Universitas Pelita Harapan.
Kurniawan, Nadia and Aprilian, Yoan (2018) Pengaruh komunikasi pemasaran terhadap brand authenticity merek Rinso Indonesia melalui persepsi konsumen. Bachelor thesis, Universitas Pelita Harapan.
Budiarso, Amanda Christina (2018) Pengaruh variabel demografis terhadap kualitas pengalaman pelanggan di toko ritel H&M Supermall Lippo Karawaci. Bachelor thesis, Universitas Pelita Harapan.
Sucipto, Margaretta (2018) Pengaruh visual merchandising terhadap pengalaman belanja seseorang di toko retail Zara Central Park Mall, Jakarta Barat. Bachelor thesis, Universitas Pelita Harapan.
Tjandra, Monica (2018) Pengaruh visual merchandising terhadap pengalaman belanja seseorang di toko retail Zara Central Park Mall, Jakarta Barat. Bachelor thesis, Universitas Pelita Harapan.
Wijaya, Pinkan Putri (2018) Hubungan online consumer review, persepsi konsumen, niat beli konsumen terhadap keputusan pembelian generasi milenial di Tokopedia. Bachelor thesis, Universitas Pelita Harapan.
Karuntu, Yesika Yehezkil (2018) Pengaruh brand personality, brand experience, dan self-brand connection terhadap brand loyalty pada pengguna mobil merek BMW. Bachelor thesis, Universitas Pelita Harapan.
Wijaya, Catharine Oktaviani (2018) Pengaruh brand personality, brand experience, dan self-brand connection terhadap brand loyalty pada pengguna mobil merek BMW. Bachelor thesis, Universitas Pelita Harapan.
Cindy, Gabriella (2018) Technological cotext, organizational context, environmental context, dan pengaruhnya terhadap adopsi media sosial pada business performance UKM di Jakarta. Bachelor thesis, Universitas Pelita harapan.
Tanuwirta, Christopher William (2018) The role of self-efficacy and customer satisfaction in driving loyalty on mobile shopping application. Bachelor thesis, Universitas Pelita Harapan.
Wijaya, Andre (2018) Pengaruh in-store customer experience terhadap kepuasan dan loyalitas pelanggan di Hypermart Supermal Karawaci. Bachelor thesis, Universitas Pelita Harapan.
Hariyona, Agung (2018) Pengaruh in-store customer experience terhadap kepuasan dan loyalitas pelanggan di Hypermart Supermal Karawaci. Bachelor thesis, Universitas Pelita Harapan.
Syafrimal, Moch Fahreza (2018) Pengembangan bisnis Clean n' Tidy Auto Detailing. Bachelor thesis, Universitas Pelita harapan.
Seldon, Jonathan Marceal (2018) Analisis strategi pemasaran pada kegiatan sponsorship event PT Pokka Dima International dengan organisasi pelajar Indonesia. Bachelor thesis, Universitas Pelita harapan.
Angkat, Hannaya Yohanes Parsaulian (2018) The obsessive and harmonious nature of entrepreneurial passion. Bachelor thesis, Universitas Pelita harapan.
Kalisang, Barron Konstantin (2018) The obsessive and harmonious nature of entrepreneurial passion. Bachelor thesis, Universitas Pelita harapan.
Regina, Charlie (2018) The influence of convenience, website design, and security towards customer satisfaction Aliexpress in Indonesia. Bachelor thesis, Universitas Pelita harapan.
Darmawan, Lie Giovanni (2018) Enhancing customer loyalty in the gaming laptop market : comparing the effects of customer satisfaction and customer-company identification. Bachelor thesis, Universitas Pelita harapan.
Cynthia, Cynthia (2018) Enhancing customer loyalty in the gaming laptop market: comparing the effects of customer satisfaction and customer-company identification. Bachelor thesis, Universitas Pelita Harapan.
Santana, Bryan (2018) Implementasi digital marketing di PT Duta Harapan Dunia. Bachelor thesis, Universitas Pelita harapan.
Tanondera, Dewi (2018) Analisis motivasi kerja dan kepuasan kerja karyawan di PT Tanindo Sukses Makmur. Bachelor thesis, Universitas Pelita Harapan.
Theron, Reginald (2017) Analisis dimensi identitas sosial dan perilaku konsumen dalam media sosial kedai kopi Starbucks. Bachelor thesis, Universitas Pelita Harapan.
Pangetsu, Ken Utomo (2017) Pengaruh brand attractiveness dalam membangun customer brand identification dari produk smartphone Samsung. Bachelor thesis, Universitas Pelita Harapan.
Irawan, Irawan (2017) Pengaruh pada Brand Attractiveness dalam membangun Customer Brand Identification dari produk Smartphone. Bachelor thesis, Universitas Pelita Harapan.
Marcel, Marcel (2017) Analisa pengendalian cold storage dalam rangka peningkatan efisiensi kerja di PT Marcelindo Citra Lestari. Bachelor thesis, Universitas Pelita Harapan.
Kennard, Kennard (2017) Perencanaan bisnis 'De'ketan'. Bachelor thesis, Universitas Pelita Harapan.
Chia, Ricky (2017) Perencanaan bisnis 'De'ketan'. Bachelor thesis, Universitas Pelita Harapan.
Tarigan, Yodadiqien Yonel (2017) Analisis pengaruh identitas sosial dan perilaku konsumen dalam media sosial kedai kopi Starbucks. Bachelor thesis, Universitas Pelita harapan.
Setiawan, Robby (2017) Analisis pengaruh upaya pemasaran media sosial go-jek terhadap brand equity dan consumer response. Bachelor thesis, Universitas Pelita Harapan.
